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Global Marketing Leader Salary in New York, NY

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Content Marketing Director
MMC, New York
Content Marketing Director - New York, NY- A minimum of 3 days per week working in our midtown Manhattan office is required.This role drives and supports Guy Carpenter's content marketing initiatives and activities. 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Summer 2024 Intern - Talent Marketing & Operations
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Director of Marketing, Fitch Ratings Research & Data
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What Would Make You Stand Out: Innovative thinker with a track record for translating strategic thinking into actionable growth strategies. Demonstrated success in collaborating with sales teams to enhance the entire lead generation process. Exceptional strategic marketing skills. A meticulous attention to detail and a proven ability to manage marketing efforts at each stage of the funnel effectively. Monitor industry trends and stay up to date on new technologies and techniques. Why Fitch? At Fitch Group, the combined power of our global perspectives is what differentiates us. Our global network of colleagues comes together to accomplish things greater than they ever could alone. Every team member is essential to our business and each perspective is critical to our success. We embrace a diverse culture that encourages a free exchange of ideas, guaranteeing your voice will be heard and your work will have an impact, regardless of seniority. We are building incredible things at Fitch and we invite you to join us on our journey. Fitch Solutions is a leading provider of insights, data and analytics. It informs investment strategies, strengthens risk management capabilities and helps identify strategic opportunities. Its analysts, lawyers, journalists and economists offer in-depth views on credit markets, credit risk, ESG, developed and emerging markets, industry sectors and individual credits. For more information please visit our websites: www.fitchratings.com | www.fitchsolutions.com | www.fitchlearning.com Fitch is committed to providing global securities markets with objective, timely, independent and forward-looking credit opinions. To protect Fitch's credibility and reputation, our employees must take every precaution to avoid conflicts of interests or any appearance of a conflict of interest. Should you be successful in the recruitment process at Fitch Ratings you will be asked to declare any securities holdings and other potential conflicts prior to commencing employment. If you, or your immediate family, have any holdings that may conflict with your work responsibilities, you may be asked to divest yourself of them before beginning work. Fitch Group is proud to be an Equal Opportunity and Affirmative Action Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law. FOR NEW YORK ROLES ONLY: Expected base pay rates for the role will be between $170,000 and $190,000 per year. Actual salaries will be determined on an individualized basis and may vary based on factors including but not limited to education, training, experience, past performance, and other job-related factors. Base pay is one part of Fitch's total compensation package, which, depending on the position, may also include commission earnings, discretionary bonuses, long-term incentives, and other benefits sponsored by Fitch. #LI-LOR #LI-Hybrid #LI-Solutions
Senior Financial Analyst, Ads Marketing
Amazon, New York, NY, US
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Head of Brand Marketing
Rahua Beauty, New York
Job DescriptionRahua is an innovative, sustainable prestige beauty brand that is actively seeking a seasoned Head of Brand Marketing. We are looking for a strong leader and strategist to drive 360 strategic marketing initiatives and fostering engagement with our target audience. This role will play a pivotal role in driving marketing campaigns across all channels & partners including PR, influencer, out-of-home and social. This includes managing product marketing including messaging to be used across all channels. The ideal candidate will have a deep understanding of the beauty industry and product, a passion for haircare, and a proven track record of driving sales growth and brand awareness through creative and effective marketing campaigns. This marketing lead will be responsible for marketing across a global business: U.S., EU, UK and other regions sold to via distributors. This marketing lead will be managing & owning the budget for marketing and must be able to make strategic decisions based on KPIs and data. They will be managing a team of two full time marketing team members + external partners in PR and influencer relations. Key ResponsibilitiesMarketing Strategy & CalendarLead the development of 360-degree marketing campaign strategies for new product launches and existing core heroes in collaboration with social media, influencer, PR, and sales teams for both new product launches and core re-support initiatives. Craft and execute comprehensive marketing strategies aimed at driving sales and fostering brand growth for Rahua products.Collaborate with the CEO and cross-functional teams to implement launch plans, strategic marketing initiatives, and create marketing assets and content.Work closely with teams to ensure the creation of relevant content to support launches.Manage the marketing calendar and ensure cross-channel alignment across retail and dtc channels. Drive the growth of existing product collections and identify key communication opportunities to enhance brand awareness with maximum impact.Drive and contribute to the content creation process with clear feedback and strategic direction.Product Launches / Product MarketingCollaborate with cross-functional teams, including product development, sales, and ecomm & digital lead, to maintain consistent messaging and brand coherence.Lead the creation and editing of product concepts, marketing copy, claims, and education materials.Utilize data analysis to guide category strategy, assessing the market potential of new products based on relevant market data.Serve as the primary cross-functional liaison for all new launches, ensuring alignment and clarity of objectives and briefs across teams.Develop and refine brand and product messaging to ensure consistency across all customer touchpoints including retail and DTCReporting & Team:Develop and oversee marketing budgets while monitoring ROI metrics, setting goals and reporting metrics for the marketing teamStay abreast of industry trends and competitor activity, adjusting marketing strategies as necessary to maintain competitiveness.Manage and develop team members, delegating assignments, and supporting career growth.Qualifications7-10 years of experience in beauty or skincare and/or lifestyle brand(s) marketingProven track record in driving awareness through marketing initiatives Strategic, forward thinking, anticipation of key market trendsStrong leader with flexibility and ability to move quickly in a fast-paced environmentXEqual parts analytical and creative Team player, highly collaborativeStrong and proactive communication skillsBenefits & In-office RequirementsThe anticipated base salary range for this position is $140,000-$170,000 Exact salary depends on several factors such as experience, skills, education, and budget.This role is hybrid, in-office 3 days a week. In addition, Rahua offers a variety of benefits to eligible team members, including health insurance coverage and paid holidays.About RahuaCreated to share the Amazon Rainforest's most potent beauty secrets with the world, Rahua (ra-wa) offers luxurious and efficacious Rainforest Grown Beauty through its hair and body care products. Made with organic, natural, organic and plant-derived ingredients our products are toxin-free, vegan, cruelty-free, gluten-free and highly restorative. We are dedicated to the preservation of the Amazon rainforest and the indigenous people that live there and are privileged to be building this detoxifying, earth-friendly and sustainable business in partnership with women from Amazonian nations.We are a growing carbon neutral clean beauty brand dedicated to environmental preservation and high-quality products. Our goal is to preserve the Amazon rainforest, its diverse native cultures, and ancient knowledge - working with native families to gather the Rahua oil we use in our products.Featured in Forbes, Vogue.com, and accolades awarded from Allure, ELLE, CEW and more. The company is experiencing substantial growth in this new demanding green/sustainable
Marketing Signature Capabilities Sr. Manager - Calorie Conversion Strategy
Mars Incorporated, New York
Job Description:At Mars, we understand from years of data and experience that when more pets get more of their calories from pet nutrition products that are carefully formulate to their nutritional needs, that those pets live longer and healthier lives. However, in many parts of the world, "calorie conversion" (that is, the % of pet calories that come from pet nutrition products that meet well established and scientifically proven nutrition standards) is still relatively low. We have an opportunity and an obligation to help continually drive higher calorie conversion as we execute our purpose: A Better World for Pets. This role is responsible for managing our Calorie Conversion Strategy, end to end.The role will partner with a very wide range of stakeholders depending on the responsibility above. The key stakeholders include: Global Portfolio and Demand Capabilities VP, Global Pet Nutrition CMO, Global Pet Nutrition head of Corporate Affairs, CMI (insights) leadership, global brand leadership, and a similar list of leaders at the market level. The role will also periodically interface and work with market/region Presidents, Pet Nutrition's Global President, and key Pet Care leaders.What are we looking for? Bachelor's degree or higher preferredFluent EnglishExperience managing a wide range of stakeholders (including very senior) and collaborating to drive to the right answer without always having direct authorityExperience with generating deep and impactful consumer insightsExperience in a global environment and with emerging markets preferredStrong process management skillsStrong change management skillsMust be able to be onsite for a hybrid model, 50% of the time and travel 25-35%The Sr. Manager will:Have strategic agility, ability to structure problems, generate distinctive Insights, find creative solutions, prioritize opportunities, and build effective action plansHave brand building experience with using both data and Intuition to form winning brand strategiesDrive inspiration, vision and purpose, communicate effectively, and influenceBe results orientated and have the ability to be practical and drive towards action and tangible results, not just the strategic ideasWhat will be your key responsibilities?Insights - Market:Generate deep insight into the calorie conversion situation and how it has evolved over recent years around the globe, at a very granular level (e.g., locales, type of pet, consumer segment)Work with local Pet Nutrition teams on the ground to refine and better understand these insightsEducate Pet Nutrition and Petcare stakeholders on findings and implicationsInsights - Consumer:Generate deep insight into why calorie conversion is low in the pockets where it is, and what could help change that over timeWork with local Pet Nutrition teams on the ground to refine and better understand these insightsEducate Pet Nutrition and Petcare stakeholders on findings and implicationsStrategy:Recommend short, medium, and long-term calorie conversion targets at a global and more granular level, based on the insights aboveIdentify levers Mars Pet Nutrition can pull to drive calorie conversion, segment these into global and locally relevant levers, and prioritize themLay out the medium-term plan to execute against these levers, including actions to take, resources required, timeline, expected impactCommunicate the strategy to senior stakeholders at Pet Nutrition market, global Pet Nutrition, global Petcare, and Mars Inc. levels as appropriate, and build support and buy-in to proceedExecution:Partner with markets to bring the strategy to lifeContinuously adjust and improve as new learnings come in and as the marketplace evolves What can you expect from Mars? Work with over 140,000 diverse and talented Associates, all guided by the Five Principles.Join a purpose driven company, where we're striving to build the world we want tomorrow, today.Best-in-class learning and development support from day one, including access to our in-house Mars University.An industry competitive salary and benefits package, including company bonus.Total rewards at Mars includes base pay, competitive benefits, and annual bonus (if position is eligible). The full-time pay range for this role is:USD 133,063.00 - USD 199,594.00Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.
Performance Marketing Coordinator
PayPal Inc., New York
At PayPal (NASDAQ: PYPL), we believe that every person has the right to participate fully in the global economy. Our mission is to revolutionize commerce globally to make moving money, selling and shopping, personalized and secure.Job Description Summary:As a part of the Churn & Retention team, the Marketing Coordinator will drive and execute impactful programming to re-engage lapsed PayPal users at scale by: •Delivering against program targets for Net New Active users and Churn Saves through always-on incentive programming and continued test & learn experimentation•Supporting and executing backlog (learning agenda) of Growth experiments to re-engage churned users with tailored, impactful programming•Engaging agile team inclusive of dedicated resources across Marketing Operations, Analytics & Creative to launch programming across both owned and paid channels•Working cross-functionally with Brand, Legal, Risk, Product, & other segment marketing teams to bring key initiatives to lifeJob Description:Primary Job ResponsibilitiesPlanning & StrategyAct as active stakeholder on ideation, strategy and creation of theChurn experimentationroadmapCollaborate with cross-functional partners to execute new marketing initiatives designed to meet KPI goals. Partnersinclude:Local/International Marketing, Marketing Operations, Product, Web, Legal, Analytics, etcHelp drive Backlog prioritization working with growth analytics to size / model highest potentialideasEnsure optimal customer experience, elevated creative and compelling messaging / valuepromiseTesting & ExecutionWrite the Experiment brief and testing plan ensuring reliable tracking / instrumentation across funnelDevelop optimal experiment vetting idea and against end-to-end customer experienceCoordinates end-to-end implementation inclusive of legal and other reviews, and ensure thorough A/B testing agenda is built into eachexperimentActively monitor and seek learning immediately post launch to improve results in-flightWork with agency partners to design high-performing creative marketing assets (predominately owned channels-emails, onsite banners,landing pages, app notifications, triggers)Learnings & AnalyticsQuantify business impact of marketing campaigns and share results with stakeholders on a regularcadenceEnsure that comprehensive analytics tracking, testing, and continuous improvement are incorporated throughout everyprojectManage and report on ongoing budget spend for agency costs and incentivepayoutsDrive rigorous learning and insights post launch. Audit every aspect of the experiment - funnel, audience, messaging, etc.Seekto innovateand scale what has been proven as fast as possible to achieve maximumimpactGrowth / Agile DisciplineEmbody agile ways of working from planning through execution and learnings - ceremonies and artifactsWork closely with agile squad members to execute global marketing projects/campaignsExperience and Skills (the what)2+ years of experience as data-driven performance marketer operating acrossdirect response paid and owned channels at scaleEntrepreneurial & Results Focused: bring a 'hustler' style mentality and behighly results orientedDemonstrated success with improving the performance of owned marketingchannelsExperience leveragingmarketinganalytics tracking (GoogleAnalytics,Tableau)Inquisitive marketer and thinker with high-level of curiosity and drive to testnew ideas and future sources of growthExperience with A/B testing and supporting measurement andattribution techniquesQualities and Behaviours (the how)Appreciates the qualitative and quantitative aspects of Performance MarketingCollaborativeHas worked in dynamic and cross functional environmentInnate curiosity and thirst to learnEntrepreneurial and creative spiritThe type of marketer that flourishes at PayPalMiddle-brained Marketer who can flex across the funnel while driving connectivity of marketing with the businessResults Focus is a business builder who ties all work back to overall commercial impactStrong Collaborator who partners with stakeholders for win-winChange Agent we are rapidly evolving as a business and need someone who can be at the helm to lead changeThought Leader uncovers consumer insights to create new marketing opportunitiesNurturer of Talent to bring out the best in individuals and teamsDeals with Ambiguity to take the unknown into actionChallenges the Status Quo and believes things can always be improved•A believer in the "Greater Good" one who always puts others' needs above their own•Lives and believes in the company valuesAdditional Job Description:Subsidiary:PayPalTravel Percent:0-PayPal is committed to fair and equitable compensation practices.Actual Compensation is based on various factors including but not limited to work location, and relevant skills and experience.The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit https://www.paypalbenefits.com.The U.S. national annual pay range for this role is$52800 to $136510Our Benefits:At PayPal, we're committed to building an equitable and inclusive global economy. And we can't do this without our most important asset-you. That's why we offer benefits to help you thrive in every stage of life. We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.We have great benefits including a flexible work environment, employee shares options, health and life insurance and more. To learn more about our benefits please visit https://www.paypalbenefits.comWho We Are:Click Here to learn more about our culture and community.PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. For more information, visithttps://www.paypal.com , https://about.pypl.comand https://investor.pypl.com.PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at [email protected] general requests for consideration of your skills, please Join Our Talent Community.Notice to Applicants and Employees who reside within New York City. Click here to view the notice.