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Online Marketing Manager Salary in California, USA

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Online Marketing Manager Salary in California, USA

10 500 $ Average monthly salary

Average salary in the last 12 months: "Online Marketing Manager in California"

Currency: USD Year: 2024
The bar chart shows the change in the level of average salary of the profession Online Marketing Manager in California.

Distribution of vacancy "Online Marketing Manager" by regions California

Currency: USD
As you can see on the diagramm in California the most numerous number of vacancies of Online Marketing Manager Job are opened in Los Angeles. In the second place is San Francisco, In the third is San Diego.

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The department consists of the Director, Social Media Strategist, Manager of Special Events, Graphic Designer, Special Events Coordinators, Interactive Producer, and Digital Marketing Producer.Perks you'll enjoy as a member of #teamKPBSWorking on a college campus & in public media: Access to campus facilities and staff discounts, farmer's market Tuesday's, tons of eateries, community events, entertainmentHybrid schedule/ remote work flexibility options (varies by job)Casual work attirePaid time off on your birthday (can be taken on any day)10 vacation days and 13 holidays off (4+ days off over winter break)Enjoy a 'beautiful day in the neighborhood' with local employee discountsOpportunity drawings to attend SDSU basketball games, local concerts and eventsDiscounts on local attractions (theme parks, entertainment, restaurants, memberships)Free wellness classes & programsMonthly pop-up events for staffFull benefits packages that are unmatched (medical, dental, vision, life)Sick leave accruals and paid leave optionsOn-site childcare at a discounted rateOpportunities for continued learning and professional developmentFlexible spending account(s)Employee assistance programMatching and voluntary retirement savings plan ResponsibilitiesThe Marketing Manager works to establish a consistent audience experience for KPBS’ brand voice and message across all media channels - digital, broadcast, social media and print. Reporting to the Director of Communications and Marketing, the Marketing Manager is responsible for planning and executing both audience-wide and personalized consumer experiences across digital and traditional channels, including web, social, email, linear radio and TV, streaming, print and events. This position will implement strategies to support audience growth goals, as well as expertise and support to content, membership, on-air fundraising and development fundraising teams. The position supervises the Digital Marketing Producer and the Interactive Producer, and works closely with the fundraising departments to produce and execute integrated marketing plans to support specific fundraising goals and strategies. The following information is intended to be representative of the work performed by incumbents in this position and is not all-inclusive. The omission of a specific duty or responsibility will not preclude it from the position if the work is similar, related, or a logical extension of position responsibilities. Job descriptions may be changed at any time based on the needs of the department.The Marketing Manager is responsible for but not limited to:Marketing Campaign Strategy, Implementation and Management 65%Assist the Director of Communications and Marketing to develop and implement strategic external marketing campaigns with the goal of increasing audience and members on KPBS platforms. Manage the implementation of multichannel campaigns (digital and traditional) from start to finish, including web, social media, database marketing, email and advertising campaigns, and track results against KPIs. Independently adjust campaigns for better results based on data analysis.Oversee the development and implementation of complex marketing automation campaigns for fundraising and non-fundraising areas of the station, working in conjunction with the Digital Marketing Producer.Drive the implementation of new personalization tools and a customer data platform, including managing content curation and affinity categorization within a customer data platform.Collaborate with cross-department teams and serve as a key stakeholder to internal initiatives.Utilize data and analytics tools to monitor and recommend actionable insight, business strategies, tactics, and decisions.Stay abreast of industry trends and best practices in marketing communications and public media outreach.Content 15%Write message points, web site content and promotional copy.Oversee the Interactive Producer and their focus on maintaining the KPBS Events Calendar.Manage Google Ad Grant campaigns and coordinate Google Ad campaigns in conjunction with the Membership department.Manage production of KPBS highlights newsletter.Manage production of annual Community Service Report.Produce (with the Director of Diversity Equity Inclusion and Director of Communications and Marketing) the annual DEI report to the community.Management 10%In partnership with the Director of Communications and Marketing, create an annual strategy and budget for station marketing initiatives including revenue and audience goals.Supervise the Digital Marketing Producer and Interactive Producer, including conducting performance reviews and facilitating regular meetings.Measure and report performance of all marketing campaigns and assess against goals (ROI and KPIs).Media Relations 5%Assists the Director of Communications and Marketing with the creation and delivery of press releases on KPBS events, announcements, programs and other newsworthy activities for distribution to local and national media.Serve as back-up media contact in Director of Communications and Marketing’s absence by responding to press requests and determining appropriate response and spokesperson. Other Duties and Responsibilities as Assigned 5% QualificationsKnowledge and Abilities Ability to manage and collaborate with internal and external clients, partners and vendors to produce successful multi-channel marketing campaigns.Ability to work with teams and senior leadership with diplomacy.Ability to self-direct with confidence when managing complex projects and relationships within cross-functional teams.Demonstrated knowledge of online fundraising, marketing or advertising fields.Deep understanding of how to supervise people and coordinate several projects in an often stressful environment and under the constraints of a tight budget and absolute deadlines.Ability to write succinct and compelling messaging for different audiences.Ability to work on a successful marketing campaign with measurable goals.Demonstrated knowledge of working with large datasets to design effective audience segments and create personalized experiences.Demonstrated knowledge of Google Apps, Gmail, Microsoft Office suite of products (Word, Excel, Power Point).Ability to effectively communicate and align with multiple product teams and stakeholders to drive towards common goalsAbility to understand and follow posted work rules and proceduresAbility to display motivation and strong interpersonal skillsAbility to communicate effectively, both orally and in writingAbility to display organization, meet deadlines, display detail orientation, possess good judgment and common senseAbility to demonstrate a high level of cross-cultural sensitivityAbility to work independently.Ability to effectively handle ongoing multiple projects.Ability to make sound business decisions based on insight and analysis. Ability to accept constructive feedback .Minimum Education Bachelor's degree in Marketing or relevant field, or additional experience be substituted for the required education on a year for year basis. Minimum ExperienceThree years of work related experience in marketing and/or communications.Preferred Qualifications and Special SkillsMinimum of five years progressively responsible related professional experienceKnowledge of or experience with public broadcasting or nonprofit organizations.Project management certification.Certification in Google Ads.Experience working with customer data platforms (i.e. Lytics).Experience with Adobe PhotoshopAdditional Applicant Information:Candidates must reside in California, or be willing to relocate, and live within a commutable distance to the SDSU campus at the time of hire.Job offer is contingent upon satisfactory clearance based on Background Check results (including a criminal record check). San Diego State University Research Foundation is an EEO/AA/Disability/Vets/Title IX Employer To apply, visit https://careers-sdsurf.icims.com/jobs/16887/kpbs-marketing-manager/job?in_iframe=1Copyright ©2024 Jobelephant.com Inc. All rights reserved.Posted by the FREE value-added recruitment advertising agency jeid-b46e3e5e921c1746bd98d73b3a5ef07d
Integrated Marketing Manager, Augmented Reality
Meta, Los Angeles
At Reality Labs, we're building tools that help people feel connected, anytime, anywhere. We are seeking an experienced Integrated Marketing Manager for the Augmented Reality team within Reality labs to help drive the future of wearables.The Augmented Reality marketing team is responsible for accelerating business results by developing data-driven marketing strategies and creative that drive creating consumer adoration and everyday usage. This includes always on activity as well as developing full funnel programs to support new product launches.In this role you will be responsible for proactively identifying challenges and opportunities for the business, designing appropriate insights fuelled marketing strategies and developing impactful cross-channel plans and executions which drive to meaningful outcomes.The ideal candidate is someone who is excited about working at the intersection of creativity and technology, marketing products that push the boundaries of computing and human interaction into new and uncharted territories.This requires an ability to lead an effective cross-functional process for developing integrated marketing plans using deep analytical rigor, a deep understanding of consumer and market dynamics and the right mix of brand and product knowledge to deliver effective marketing plans that breakthrough in culture. Integrated Marketing Manager, Augmented Reality Responsibilities: Build best in class marketing programs, with a focus on strong connections planning across owned channels, that drive funnel and revenue growthIdentify marketing opportunities by understanding audiences, the competitive landscape, consumer trends, and product and market dataEnsure a consistency across territories and consumer touchpoints, in collaboration with marketing managers across the businessWork closely with Product Marketing, Product Management, Sales and Insights to translate business objectives into marketing strategy to support an ambitious roadmap.Demonstrate the effectiveness of marketing investment for the business through both short- and long-term measurement, across marketing flywheel & performance metricsCultivate collaborative internal partnerships, influence through others, resolve conflict, build alignment, and work effectively across teams to execute strategy Minimum Qualifications:5+ years of experience in a centralized integrated marketing functionExperience with strategic thinking and bridging industry trends, insights, and community sentiment to plans/briefsExperience to develop recommendations and synthesize learnings through consumer, campaign and market dataEqually demonstrated leading cross functional teams as they are in tactical executionTrack record of building effective partnerships with Product Marketing and cross-functional teams inclusive of social, influencer, creative, lifecycle, web, retail, and performance marketingDemonstrated experience working with media and creative agencies Preferred Qualifications:Experience in consumer product categories and brands such as consumer technology, wearables, AR/VR technologies, or culture driven brandsExperience with global campaignsExperience with sports marketing, activations/events, Creators or Public FiguresExperience working with retailers, especially in Consumer Electronics or Telco About Meta: Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics. Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment. Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [email protected].
Marketing Manager III
US Tech Solutions, Santa Monica
Duration: 08 months contract, Full-TimeEmployment Type: W-2Job Description:• Plays both a Marketing Manager and Program Manager role.• Proficient in Smartsheet- has built workspaces and automations to support different teams' use-cases.• Oversee requirements, stakeholders, timelines, and critical meetings to develop a rhythm to the business.• Excellent verbal and written communication to provide updates, ongoing meeting notes, escalations, and formal newsletters.• Develops intake and prioritization frameworks that support the business.• Plays a crucial role in ensuring that all interdependencies are connected and considered when making decisions.• Understanding and managing stakeholder needs and requests.• Drive marketing programs to build Client generative AI brand awareness and adoption.• Plan and deliver online campaigns complimented with internal enablement.• Compile, analyze, and present performance metrics, identifying opportunities to enhance campaigns and improve performance.• Work effectively across organizational boundaries to define, manage, and prioritize workloads for the larger team.Education:• Bachelors Degree.About US Tech Solutions:US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit www.ustechsolutions.com.Recruiter Details:Name: kavishaEmail: [email protected] Id: 24-09423
Creative Marketing Manager, Seller External Relations
Amazon, San Diego, CA, US
DESCRIPTIONThe Seller External Relations team is responsible for ensuring that external perception mirrors the reality that Amazon’s stores are a great place for independent sellers to build and maintain thriving businesses. We are seeking an innovative and hands-on Marketing Manager to spearhead the curation of cultural moments on our Support Small site. You will be responsible for executing creative marketing strategies that resonate with inclusive consumers, drive discoverability and bring to life the inspiring stories of the small businesses selling in the Amazon store. If you're a creative thinker with a passion for supporting small businesses , we invite you to join our team and make an impact. Key job responsibilitiesBachelor's degree in Marketing, Communications, or a related field.3+ years of experience in creative marketing, preferably in a consumer-focused role.Strong understanding of social media platforms and their respective audiences.Excellent written and verbal communication skills.Demonstrated ability to think strategically and execute with attention to detail.Passion for supporting small businesses and promoting inclusivity.About the teamThe Seller External Relations (SER) team ensures that Amazon is viewed globally by external audiences as a valuable, accessible, partner who respects and celebrates the success of its sellers. We create content and tools that demonstrate and celebrate the positive experiences of sellers on Amazon to other sellers, the general public, and influentials (e.g., media and policymakers)We are open to hiring candidates to work out of one of the following locations:San Diego, CA, USABASIC QUALIFICATIONS- Bachelor's degree in Marketing, Communications, or a related field.- 3+ years of experience in creative marketing, preferably in a consumer-focused role.- Proficiency in Symphony and Brightspot or similar content management systems.- Ability to analyze and interpret data, providing actionable insights for optimization.- Excellent written and verbal communication skills.- Demonstrated ability to think strategically and execute with attention to detail.- Passion for supporting small businesses and promoting inclusivity.PREFERRED QUALIFICATIONS- Proficient in using analytics tools and platforms for comprehensive performance measurement and reporting.- Experience in international marketing or collaborating with diverse global audiences.- Ability to drive cross-functional alignment in a fast-paced environment.- Knowledge of accessibility standards and best practices in marketing to ensure inclusivity.- Familiarity with e-commerce platforms and trends to optimize for user experience and conversion.- Strong project management skills, with the ability to manage multiple campaigns concurrently.- Proven adaptability to emerging technologies and trends in the digital marketing landscape.- Excellent presentation skills, with the ability to articulate creative concepts and strategies to internal and external stakeholders.Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $96,400/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. Applicants should apply via our internal or external career site.