Digital Marketer Salary in Austin, TX

As CohnReznick grows, so do our career opportunities. As one of the nation's top Professional Services and Business Advisory firms, we foster teams in Advisory, Assurance, and Tax services that value innovation and collaboration in everything they do! We currently have an exciting career opportunity for a Digital Marketing Coordinator to join the Marketing team.This is a hybrid position that can be based out of any of our offices. Hybrid employees are expected to alternate time between both remote and office. At CohnReznick, we believe in creating the conditions in which everyone can do their best work, collaborate, learn and build community. This results in our ability to create opportunities for our people, make a difference for our clients and strengthen our internal and external communities.YOUR TEAM. The Digital Marketing Coordinator will work to support, execute, and build content on the corporate website and social media platforms. This position offers the opportunity to collaborate with innovative marketers to execute on brand awareness and lead generation campaigns across industry verticals and buyer roles via our digital channels. As a member of the marketing team, you will be able to roll-up your sleeves to innovate, create, test and optimize web, social media and video content. You will work cross-functionally with our U.S. based marketing team and business units, and external developers to execute campaigns and the digital roadmap. The ideal candidate for this role thrives when given the opportunity to be hands-on, test new ideas, likes learning new technologies and interested in analytics.This role will work with other members of the global marketing team as well as key internal stakeholders to maintain and execute projects to enhance our digital presence through showcasing our corporate, thought leadership, and recruiting content.WHY COHNREZNICK? At CohnReznick, we're united by a common mission to create opportunity, value, and trust for our clients, our people, and our communities. Whether it's working alongside your peers to solve a client challenge, or volunteering together at the local food bank, there are so many ways to find your "why" at the firm.We believe it's important to balance work with everyday life - and make time for enjoyment and fun. We invest in a robust Total Rewards package that includes everything from generous PTO, a flexible work environment, expanded parental leave, extensive learning & development, and even paid time off for employees to volunteer.YOUR ROLE. You will report to the Digital Marketing Manager and collaborate with other members of the marketing team to create social media posts, update the site and organize ongoing enhancements to the user experience. Current efforts include performing daily content updates to CohnReznick's social media channels, updating landing pages on the site, creating new pages, analyzing metrics, staying current with industry best practices, and being comfortable juggling multiple projects simultaneously.Responsibilities include but not limited to: Execute the day-to-day maintenance of content on our website, building and updating webpages across our CMS, Sitecore and social platformsCreate, schedule and measure social media activities in BrandwatchSupport SEO and accessibility best practices implementing meta tags and content updates on the site and socialTrack, generate, and review web and social metrics for marketing campaigns using Google Analytics Collaborate with content and creative team to execute and optimize campaignsAssist with video production and publishing on the site and social Communicate status updates with internal team and agency vendors using tools like WorkFront, JIRA, and SlackDevelop dynamic creative for social promotions (images and videos) and execution using CanvaYOUR EXPERIENCE. The successful candidate will have: Bachelor's degree Relevant coursework and internship/work experience with digital marketing exposure Excellent written, oral, and interpersonal communication skills, complimented with creative thinking Ability to prioritize tasks with multiple stakeholders in a fast-paced, deadline oriented environment. Strong organizational skills and attention to detail Tech savvy with interest in learning new programs and proficiency in Microsoft Office programs, Excel, Outlook and PowerPointStudies have shown that we are less likely to apply to jobs unless we meet every single qualification. At CohnReznick, we are dedicated to building a diverse, equitable, and inclusive workplace, so if you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or one of our other roles.CohnReznick is an equal opportunity employer, committed to a diverse and inclusive team to drive business results and create a better future every day for our team members, clients, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. For more information, please see Equal Employment Opportunity Posters If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at [email protected] Please note: This email address is reserved for individuals with disabilities in need of assistance and are not a means of inquiry about positions or application statuses. CohnReznick does not accept unsolicited resumes from third-party recruiters unless such recruiters are currently engaged by CohnReznick Talent Acquisition Team by way of a written agreement to provide candidates for a specified opening. Any employment agency, person or entity that submits an unsolicited resume does so with the understanding that CohnReznick will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.#LI-Hybrid/*generated inline style */

The Customer Experience Content Specialist will play a foundational role in a new function of our Customer Success organization. This Digital Customer Experience team is responsible for driving customer health at scale, by coordinating campaigns and programs across multiple digital channels to ensure product adoption, retention, KPI attainment, satisfaction, and growth.About the role:We are looking for a creative, versatile marketer with a passion for driving results through their content. The Customer Experience Content Specialist is a product or lifecycle marketer at heart, with a customer success mindset.  As a Customer Experience Content Strategist, you will be responsible for writing and producing clear, concise, channel-specific content. You will contribute content for a range of Tricentis products, for use across the digital ecosystem of customer communications channels. Your work will target important outcomes throughout the customer lifecycle, from onboarding to renewal, and beyond.Responsibilities:Produce polished written content that follows Tricentis editorial guidelines and messaging. For example:Onboarding content for emails and in-app engagements, which simplifies the process of getting started with our softwareIn-app messaging that drives healthy customer behavior and adoption Interactive posts in our customer community (ShiftSync) that engages customers to learn how to leverage features, expand their use cases, and exercise best practicesProduct release and feature announcements that motivate customers to adopt new features and instill trustAdditional Responsibilities:Become an expert in software testing topics, products, and audiences, and keep up with the latest industry trends and customer pain pointsDevelop high-quality messaging by participating in interviews and meetings with customers and internal stakeholders, including but not limited to: Customer Success, Product/R&D, Product Marketing, and moreWork collaboratively with our Customer Experience Managers to develop and refine each message to drive a specific outcomeIterate on content to increase engagement and improve effectivenessQualifications:BA/BS degree in marketing, communications, journalism or related discipline 1-2 years of experience in marketing or tech writingExperience creating various types of content, including actionable emails, in-app guidance, articles, blogs, web copy, etc. (must provide recent samples)Editorial mindset that seeks to understand what audiences consume and how to create itClear, effective, and persuasive communicator – both verbally and in writingAbility to interpret complex software-related topics, benefits, and best practices and tailor them to various audiences/personasDemonstrated ability to work productively with counterparts in a cross-functional capacitySelf-motivated, results-oriented, with the ability to work both independently and in a collaborative, feedback-driven environmentStrong analytical skills and the ability to interpret complex concepts into actionable messagingPoised under pressure, thrives in a multi-tasking environment, and can adjust priorities as neededTricentis Core Values: Knowing what we need to achieve and how to achieve it is important. Tricentis core values define our ways of working and the behaviors we model that create an enjoyable and successful Tricentis life.    Demonstrate Self-Awareness: Own your strengths and limitations.Finish What We Start: Do what we say we are going to do.Move Fast: Create momentum and efficiency.Run Towards Change: Challenge the status quo.Serve Our Customers & Communities: Create a positive experience with each interaction.Solve Problems Together: We win or lose as one team.Think Big & Believe: Set extraordinary goals and believe you can achieve them.Why You’ll Love Working at Tricentis:Supportive and engaged leadership teamCareer path and professional and personal development401(k) plan, full benefits package availableCompany paid Disability and Life InsuranceHybrid work environmentOur commitment to diversity and inclusion runs deep. We actively seek out those with different perspectives and consciously take steps to ensure everyone has a voiceWe’re a global company!Tricentis is proud to be an equal opportunity workplace. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran.