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Online Marketing Manager Salary in Los Angeles, CA

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Regional Marketing Manager (LA County)
Shake Shack, Los Angeles
The Regional Marketing Manager is responsible for supporting national and local marketing efforts in Los Angeles. This person will be responsible for developing a local marketing strategy and working directly with the local Shack teams and the Home Office team to execute.  This role is perfect for someone who has event + field marketing + brand partnerships experience. We are seeking highly creative candidates that enjoy coming up with out-of-the-box ideas, enjoys being on the go, loves building relationships and deepening community ties, and has a knack for analytics and reporting.  Key Responsibilities Develop and execute a regional marketing plan for assigned markets as an extension of national initiatives Build and identify key brand partnerships with community partners and likeminded brands Develop and execute market-wide events promotions and programs to drive sales and trafficOversee Shake Shack's brand entry into new and mature markets during pre-opening, opening and beyond Measure, evaluate and report on regional marketing initiatives Manage regional marketing budget Uphold the Shake Shack brand pillars across all assigned markets  Maintain and execute a regional calendar including but not limited to: events, activations, collaborations and promotions Work closely with Shack General Managers and Area Directors on a day-to-day basis to educate team on regional and national marketing initiatives and train team to execute their own local shack marketing  Develop and share best practices and turnkey programming for marketing peers Work with the brand marketing team to support and execute brand campaigns Work cross functionally with Operations, Supply Chain, Development and Finance teams Report to Director of Regional Marketing  Travel will be required for this position Skills & Knowledge Bachelor's degree in marketing or equivalent education and experience Strong brand partnership connections in the local markets with a deep understanding of the community and what makes the Los Angeles region unique Detail-oriented with an eye for the big picture Ability to prioritize short- and long-term goals Excited to develop creative programs and solutions for local restaurants Genuine interest in the performance of the business to drive results Ability to work well independently and remotely from team leader and peers Superb verbal, written and presentation skills Strong leadership skills  Experience 3-5 years of marketing experience, with a focus on brand partnerships, events, and 360 marketing strategies Experience managing a budget, tracking costs and processing invoices  Pay Range - $79,010.00 - $100,710.00About UsBeginning as a hot dog cart in New York City's Madison Square Park, Shake Shack was created by Danny Meyer, Founder and CEO of Union Square Hospitality Group and best-selling author of Setting the Table. Shack Fans lined up daily, making the cart a resounding success, and donating all proceeds back to the park beautification efforts.  A permanent stand was eventually built…and the rest is Shack history! With our roots in fine dining and giving back to the community, we are committed to high quality food served with a high level of hospitality. Our team members enjoy a positive work environment that is deeply committed to the philosophy that we "Stand for Something Good."We are expanding across the U.S. and around the world! Join our #ShackFam Shake Shack is an Equal Opportunity Employer All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion, creed, age (over 40), disability (mental and physical), sex, gender identity, sexual orientation, gender expression, medical condition, genetic information, marital, military and veteran status.Our company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of applicable laws.
Social Media Marketing Manager
FS MEDIA, Los Angeles
About Us:FS MEDIA is a one-stop-shop for everything digital - from creative development to production, post-production, digital ad distribution, and ad management - we handle everything under one roof. FS MEDIA serves as a strategic partner for brands that want to sustainably grow their direct-to-consumer business. Our team consists of proactive, hard-working, collaborative problem solvers.Under our umbrella, in addition to production and advertising services, FS MEDIA produces original content for Food Steez, a platform with over 1.2+ Million followers between Facebook, Instagram and TikTok. Additionally, FS MEDIA owns the largest Kitchen Studio in Los Angeles with over 16,000 sq. ft. of usable production space.What we are looking for:We are searching for a high-energy Social Media Marketing Manager. With their extensive knowledge and understanding of industry trends, our Social Media Marketing Manager will communicate directly with clients, understand their individual needs, and recommend services that maximize value. You should be an organized leader, adaptable, knowledgeable multi-tasker with strong computer and communication skills.Successful Social Media Marketing Managers will be skilled communicators, passionate about client relations, and focused on enhancing the client experience while meeting deadlines.At the outset, comprehensive and effective account management must be the primary focus and responsibility for this position.Job Description:Serve as lead point of contact for specific client accountsWork with client teams to understand client goals and objectives for desired media mixAssist with copywriting, managing, scheduling, posting and community engagement across clients' social media channelsProvide social media monthly recapsProvide support for clients by learning about and satisfying their needsCultivating strong relationships with new clients, while maintaining existing client relationshipsHandling negotiations and complaintsMaintain highly organized client accountsWork with Food Steez | FS MEDIA to help develop content strategies for client accountsUnderstanding the startup environment, its pace, and the ability to pivot quicklyCompile and analyze data to identify trendsBuilding long-lasting, mutually beneficial relationships with external contacts and internal departments to create a better customer experienceAssist with drafting presentations, reference material, and other documents as requiredManaging multiple projects concurrently and meet deadlinesDemonstrating strong interpersonal skills with the ability to engage effectively with various levels of management, staff, and clientsAbility to shoot on iPhone and edit basic Instagram Reels and TikToks, following current trends and stylesMinimum qualifications:Bachelor's degree in business, communications, marketing, or equivalent years of experience another related area of study4+ years of marketing, brand advertising, media sales, and/or online advertising experiencePreferred qualifications:Experience working with restaurants and/or food brands, understands the landscape and trends of the food and beverage industryExperience with G Suite products: Google Sheets, Slides, Documents, etc.Experience with social media platformsExperience with social media scheduling platforms (i.e. Dash Hudson)Experience building and designing pitch and marketing decksExperience with graphic designDemonstrated interest in digital media, and understanding of branded content and social platformsExcellent verbal and written communication skillsExcellent organizational skillsExcellent ability to lead4 years of experience in a similar fieldBachelor's DegreeFoodie
Marketing Manager - Westfield Century City
Unibail-Rodamco-Westfield, Los Angeles
Do you want to help revolutionize a major industry? At Unibail-Rodamco-Westfield (URW), you'll have the opportunity to impact the future of real estate by developing innovative and engaging places that reinvent being together. Come join a team that builds excitement about working at URW. You'll get to work with leaders who are passionate about tackling changing consumer behavior with innovative experiences. All this bold vision means the company culture embraces evolution and change. If you're passionate about URW and looking to learn and grow, then we look forward to reviewing your application!We are currently looking for our:Marketing ManagerJob DescriptionAs Marketing Manager your primary objective is to manage the marketing function for Westfield Century City to execute short- and long-term plans that drive sales, traffic, and NOI growth. The right candidate will be a strong brand marketer who brings passion, creative thinking, and big ideas, with an awareness in retail and strong knowledge of social media and emerging trends. Leading conversations with our retailers, this individual will help to drive sales and traffic to the shopping center through strategic digital campaigns, public relations, social engagement, community partnerships and in-center events. We are looking for an individual who can be both strategic and hands on. You will support the property with marketing functions including but not limited to collaboration with the corporate team around local marketing strategy, interpretations, and execution of national brand programs, driving awareness and supporting client event activations and pop-ups, budget management, campaign execution and measurement, ensuring that business needs and KPIs are met. Day-to-day responsibilities will include strategic partnerships with the Marketing Director, General Manager, Events, Operating Management, Tenant Coordination, Facilities and Corporate Marketing Teams. CONSUMER MARKETING & COMMUNICATIONCollaborate with Marketing Director to develop and implement comprehensive marketing plan aligned with business goals, focusing on increasing market share, driving traffic and shopper productivity.Conceptualize and execute innovative marketing programs and initiatives, challenging the industry standard while placing an emphasis on the customer.Manage relationships and processes with key internal departments (digital, brand, strategy) for day-to-day operations including but not limited to website, email, creative content, sales, and data & insights.Develop relationships with retailers to support openings, drive sales, promote deals/events and showcase offerings within market.Partner with events team on client activations, maximizing awareness and reach, strengthening positioning, utilizing all marketing and PR channels.Work in partnership with social media team to build out monthly content calendar, create engaging content, with a keen eye for detail and emerging trends.Lead influencer marketing agency to drive efficiency, efficacy, scalability, and innovation in our approach to support shopping center.Identify and forge strategic partnerships and collaborations that are in line with the shopping center's objectives and goals.Create presentations, recaps and documentation with a business and marketing driven focus - with the ability to develop, discern and evaluate content.Work collaboratively and autonomously on multiple projects simultaneously with cross-functional teams to bring strategies to life.Demonstrable experience in marketing altogether with the potential and attitude required to learn.Up to date with the latest trends and best practices in marketing and measurement.Understand digital and social media channels and platforms in conjunction with traditional media and marketing channels.Ensure all communication meets URW brand guidelines, standards, and tone.STRATEGIC & FINANCIALWork with the General Manager and Marketing Director to determine center priorities and assets to allocate marketing resources to the most important key issues.Manage incoming invoices and budget tracker, ensuring vendors are paid in a timely manner Review and interpret local, national, and global competitor activities and behavior for trends and potential ideas/application to URW and future campaigns.Collaborate with General Manager/Asset teams to ensure Marketing Action plan aligns with 5 yr. business plan. Ability to understand and communicate sales, retailer revenue, kick-outs, and percentage rent.OPERATIONALDevelop strong retailer relations by establishing and maintaining a thorough understanding of the retailer business.Solicit and encourage retailer participation, support, and integration into marketing programs as an effort to promote their business and add value to the overall center marketing plan.Collaborate with the General Manager, Marketing Director and asset partners on the development and execution of marketing campaigns that leverage opportunity for additional revenue.Review post analysis and results for all major campaigns ensuring measurability and quality, sharing results with key stakeholders.Have a detailed understanding of sales performance and traffic results for the center a comparison to key benchmarks in the business / industry and the implication to on-going strategy.What We Are Looking ForB.A. or B.S. degree preferred or equivalent experience.3 to 5 years of Marketing and/or related experience.Strong business acumen, strategic orientation, and general operation experience.Detail-oriented with effective time management skills, ensuring deadlines are met.Retail or Shopping Center industry knowledge, experience or expertise preferred.Strength in leadership, strategy, marketing, and financial management.Greater understanding of digital and social media platforms and curating content.Knowledge of real estate and / or retail development, leasing, and operations.Strong analytical capability, especially in understanding and applying marketing/retail trends and marketing communication principles.Must be flexible and able to work event shifts which may include nights, weekends and holidays and manager on duty shifts. Ability to travel as needed.Essential Functions: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the physical skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions:While performing duties of this job, the employee is frequently required to sit and talk or hear.The employee is regularly required to stand and walk up to 8 hours a day.The employee must be able to communicate verbally in person and on the telephone.The duties of the job include bending and stooping, up to 4 hours a day.The employee is regularly required to use a computer and must possess the ability to multi-task.Lifting and carrying up to 35lbs for at least 15 minutes at a time.CompensationExempt$75,000 - $90,000 + Discretionary Annual BonusWhat is important to usUnibail-Rodamco-Westfield (URW) is driven by an entrepreneurial foundation of talented and ambitious employees who embrace change, strive for innovation, and know when to venture into uncharted terrain. Teams within URW are collaborative and thrive by working together to seize opportunity and solve challenges. Employees receive mentorship and guidance while being empowered to drive their initiatives, embracing their individuality and unique backgrounds. URW's flagship destinations are interwoven into the community fabric, and we give employees the power to be impactful in their work and lead meaningful change in our communities through volunteering, DE&I programming and leading ESG efforts. URW is an innovator and trend setter in experiential entertainment and is making bold moves to be a brand that creates inspiring consumer experiences in-person and digitally. Breaking beyond conventional beliefs, URW is surprising and delighting customers by reinventing being together and creating memorable moments. Our company purpose - to Reinvent Being Together - is about reimagining how individuals and communities come together, socialize, and enjoy dynamic experiences alongside one another in entirely new ways. We are at our best when we are TOGETHER safely and joyfully. Unibail-Rodamco-Westfield is an equal opportunity employer that embraces diversity of backgrounds, perspectives, experience, and skills. We believe that diversity plays an important part in the success of our business, and we are committed to creating an environment which respects, values, celebrates and makes the most of people's differences.We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, and other legally protected characteristics.Join us in Creating Sustainable Places That Reinvent Being Together.
Integrated Marketing Manager, Augmented Reality
Meta, Los Angeles
At Reality Labs, we're building tools that help people feel connected, anytime, anywhere. We are seeking an experienced Integrated Marketing Manager for the Augmented Reality team within Reality labs to help drive the future of wearables.The Augmented Reality marketing team is responsible for accelerating business results by developing data-driven marketing strategies and creative that drive creating consumer adoration and everyday usage. This includes always on activity as well as developing full funnel programs to support new product launches.In this role you will be responsible for proactively identifying challenges and opportunities for the business, designing appropriate insights fuelled marketing strategies and developing impactful cross-channel plans and executions which drive to meaningful outcomes.The ideal candidate is someone who is excited about working at the intersection of creativity and technology, marketing products that push the boundaries of computing and human interaction into new and uncharted territories.This requires an ability to lead an effective cross-functional process for developing integrated marketing plans using deep analytical rigor, a deep understanding of consumer and market dynamics and the right mix of brand and product knowledge to deliver effective marketing plans that breakthrough in culture. Integrated Marketing Manager, Augmented Reality Responsibilities: Build best in class marketing programs, with a focus on strong connections planning across owned channels, that drive funnel and revenue growthIdentify marketing opportunities by understanding audiences, the competitive landscape, consumer trends, and product and market dataEnsure a consistency across territories and consumer touchpoints, in collaboration with marketing managers across the businessWork closely with Product Marketing, Product Management, Sales and Insights to translate business objectives into marketing strategy to support an ambitious roadmap.Demonstrate the effectiveness of marketing investment for the business through both short- and long-term measurement, across marketing flywheel & performance metricsCultivate collaborative internal partnerships, influence through others, resolve conflict, build alignment, and work effectively across teams to execute strategy Minimum Qualifications:5+ years of experience in a centralized integrated marketing functionExperience with strategic thinking and bridging industry trends, insights, and community sentiment to plans/briefsExperience to develop recommendations and synthesize learnings through consumer, campaign and market dataEqually demonstrated leading cross functional teams as they are in tactical executionTrack record of building effective partnerships with Product Marketing and cross-functional teams inclusive of social, influencer, creative, lifecycle, web, retail, and performance marketingDemonstrated experience working with media and creative agencies Preferred Qualifications:Experience in consumer product categories and brands such as consumer technology, wearables, AR/VR technologies, or culture driven brandsExperience with global campaignsExperience with sports marketing, activations/events, Creators or Public FiguresExperience working with retailers, especially in Consumer Electronics or Telco About Meta: Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics. Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment. Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [email protected].
Marketing Manager
24 Seven Talent, Los Angeles
Our client, a Beauty Brand, is looking for a Marketing Manager to join their team. This will be full time and fully remote but the ideal candidate is local to the Los Angeles area. This role will support the planning, developing, and implementation of strategic marketing initiatives to support brand awareness and product launches across various channels. You will work cross-functionally to understand the marketing needs of the business and collaborate with key stakeholders to ensure a cohesive brand experience across all touchpoints.Responsibilities: • Develop integrated marketing strategies to build brand awareness, drive customer engagement, and generate demand across our portfolio of owned brands & products.• Drive strategy and liaise between marketing team members to ensure successful execution of all digital marketing efforts, including email/SMS marketing, social media, email marketing, paid media and promotion to ensure a cohesive and engaging online presence.• Oversee the management and execution of annual marketing calendar.• Work in partnership with digital, retail, social and creative teams to ensure consistent brand messaging and visual identity.• Oversee retail marketing initiatives in collaboration with our retail partners e.g. Sephora for private label product line, including the development of annual marketing calendar, key marketing activation "moments," digital activation and in-store events to ensure brand and product sell through.• Establish marketing KPI's across all channels and touch-points along the customer journey.• Monitor/analyze the effectiveness of marketing campaigns and strategies, using data to make informed adjustments.• Develop monthly business reports and marketing presentations for management and stakeholders.• Experience w/ Shopify, Klayvio, Postscript, GA4 Google Analytics, GoogleAds and Meta Ads ManagerRequirements: • Bachelor's degree required• At least five (5) years of brand/product marketing experience in the beauty sector, • Well versed in all marketing channels (paid and unpaid) relevant to growing wholesale and DTC beauty brands• Experience w/ Shopify, Klayvio, Postscript, GA4 Google Analytics, GoogleAds and Meta Ads Manager• Demonstrated success leading innovative and ROI-driven brand initiatives from ideation through execution, working to timeline and budget• Enthusiasm for scaling brands in a fast-paced environment• Exceptional written and verbal communication skills• Ability to operate both strategically and tactically, as a hands-on collaborator and adapt to the needs of the business as needed• Ability to meet deadlines without sacrificing quality• Flexibly to take on additional projects as requestedSend your resume today!
Senior Marketing Manager
Schaffer, Los Angeles
Job Description: Sr Marketing ManagerSummary/Objective: As the Senior Marketing Manager, you will be responsible for developing and executing strategic marketing initiatives to promote our catering services, enhance brand visibility, and drive revenue growth.Essential FunctionsDevelop and implement comprehensive marketing strategies to promote our catering services, targeting both corporate and private clientele.Oversee the creation and execution of integrated marketing campaigns across various channels, including digital, social media, email marketing, print, and events.Manage the company's online presence, including website content, SEO optimization, and social media platforms, to increase brand awareness and engagement.Conduct market research and analysis to identify trends, customer preferences, and competitive landscape, and use insights to inform marketing strategies.Collaborate with the sales team to develop sales collateral, presentations, and promotional materials to support business development efforts.Build and maintain relationships with key stakeholders, industry partners, vendors, and media contacts to enhance brand visibility and generate opportunities for partnerships and collaborations.Analyze marketing performance metrics and KPIs to track campaign effectiveness, ROI, and customer acquisition cost, and use data-driven insights to optimize future marketing efforts.Stay updated on industry trends, emerging technologies, and best marketing and catering services practices, and provide recommendations for continuous improvement.Manage the marketing budget, allocate resources effectively, and ensure expenditures are within approved budgets.Social Media ManagementDevelop and execute a comprehensive social media strategy across various platforms, including Instagram, Facebook, Tik Tok and LinkedIn.Create engaging content calendars tailored to each platform, incorporating a mix of curated content, original posts, user-generated content, and promotional materials.Monitor social media channels for trends, conversations, and opportunities to engage with our audience, responding to comments, messages, and inquiries promptly and professionally.Implement social media advertising campaigns to reach target demographics, increase brand awareness, and drive traffic to our website and catering services.Analyze social media metrics and insights to measure performance, identify trends, and adjust strategies to optimize engagement, reach, and conversion rates.Stay abreast of emerging social media trends, platform updates, and best practices, and incorporate new features and technologies to enhance our social media presence.Content CreationDevelop a content strategy for blog posts, articles, and other written materials to showcase our expertise in catering, culinary trends, event planning tips, and related topics.Research and write compelling and informative blog posts that resonate with our target audience, incorporating relevant keywords for SEO optimization and driving organic traffic to our website.Craft engaging copy for marketing materials, including website content, email campaigns, print collateral, and promotional materials, maintaining brand voice and tone consistency across all channels.Collaborate with internal stakeholders, subject matter experts, and external partners to gather information and insights for content creation, ensuring accuracy, relevance, and authenticity.Photography and VideographyPlan and execute photoshoots to capture high-quality images of our culinary creations, event setups, and behind-the-scenes moments, showcasing the artistry and craftsmanship of our catering services.Coordinate with chefs, event planners, and venue partners to stage photoshoots in various settings, ensuring optimal lighting, composition, and visual appeal.Produce professional-grade videos highlighting our catering services, including event recaps, chef interviews, client testimonials, and promotional videos for social media, website, and other marketing channels.Edit photos and videos using industry-standard software tools to enhance visual aesthetics, storytelling, and brand identity, incorporating music, graphics, and effects as needed to create engaging and immersive content.QualificationsBachelor's degree in marketing, business administration, or a related field; MBA preferred.Must have a Love for all things relating to food, beverage, and eventsProven experience (5 years) in a senior marketing role, preferably in the hospitality or catering industry.Strong understanding of marketing principles, strategies, and techniques, with a demonstrated track record of developing and executing successful marketing campaigns.Proficiency in digital marketing tools and platforms, including CRM systems, email marketing software, social media management tools, and analytics platforms.Excellent communication skills, both written and verbal, with the ability to effectively convey ideas and information to diverse audiences.Analytical mindset with the ability to interpret data, analyze trends, and make data-driven decisions to optimize marketing performance.Strong leadership skills, fostering a collaborative and inclusive work environment.Creative thinker with a passion for innovation and continuous improvement, able to generate new ideas and approaches to drive business growth.Highly organized with excellent project management skills, able to manage multiple priorities and deadlines effectively.Flexible and adaptable, able to thrive in a fast-paced, dynamic environment and navigate ambiguity with resilience and resourcefulness.Reports toFounders of Schaffer & Vice President Work Environment• This job operates in a professional hybrid environment. This role routinely uses standard equipment such as computers, phones, photocopiers, and printers. • This position requires the ability to occasionally lift office products and supplies, up to 20 pounds.• Position Type/Expected Hours of Work• This position requires 40-50 hours. • Travel• Travel may be required as needed. California Class C driver's license.
Integrated Marketing Manager, MR
Meta, Los Angeles
Meta + Reality Labs OverviewAt Reality Labs, we're building tools that help people feel connected, anytime, anywhere. We are seeking an experienced Integrated Marketing Manager for the Meta Quest team within Reality labs to help drive the future of mixed reality devices forward.The RoleThe Meta Quest marketing team is responsible for driving the outbound consumer marketing strategy to support our mixed reality device portfolio from acquisition through to retention. This includes always on activity as well as developing full funnel programs to support new hardware launches.In this role, you will be responsible for designing insights-fueled marketing strategies and developing impactful cross-channel campaign plans and executions which drive meaningful outcomes.The ideal candidate is someone who has extensive experience in building large-scale, cross-channel marketing campaigns, uncovering and executing against insights, managing and collaborating with creative teams and is excited about working at the intersection of creativity and technology. Integrated Marketing Manager, MR Responsibilities: Own the development of campaign and channel strategies that inform impactful creative campaign work in partnership with Media, Marketing Insights, Product Marketing and Creative teamsManage and shape creative concepts in close collaboration with internal creative and external agency partners from strategy through deliveryDistill actionable insights from consumer research, the competitive landscape, consumer trends, and product and market dataCultivate collaborative internal partnerships, influence through others, resolve conflict, build alignment, and work effectively across teams to execute strategyModel inclusive behaviors and build a diverse organization that values, respects, and taps into different backgrounds and perspectives Minimum Qualifications:8+ years of experience building integrated marketing campaigns in either an integrated marketing function or as a strategist in a creative agencyExperience leading complex marketing programs with creative partners and agencies from strategy and briefing through concepting and executionTrack record of building effective partnerships with cross-functional teams inclusive of creative, marketing insights, analytics, social, influencer and performance marketing to shape multi-year marketing strategiesKnowledgeable in paid social and digital channel strategies, trends and best practicesExperience navigating change and driving impact through ambiguityExperience developping recommendations and synthesizing learnings through data Preferred Qualifications:Experience marketing consumer technology and hardwareExperience building global marketing campaignsExperience managing external agency partners About Meta: Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics. Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment. Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [email protected].
Integrated Marketing Manager, Supernatural
Meta, Los Angeles
Reality Labs is building tools that enable people to feel more connected, any time, anywhere. This includes Supernatural, our first-party immersive fitness subscription service. Supernatural has seen great early success since its launch in 2020 as the world's-first subscription based fitness service in virtual & mixed reality. The next stage of growth for Supernatural involves scaling adoption to the masses and proving out the value of immersive fitness for consumers. We are seeking an Integrated Marketing Manager to develop strategies and execute programs that drive adoption and scale for Supernatural. These areas include integrated marketing campaigns, subscription funnel optimizations, ecommerce and web optimization efforts, partnerships and distribution channels expansion, development of product and community levers and the creation and marketing of new monetization offerings. To be successful, the candidate will bring both a growth oriented and strong consumer marketing mindset to growing the business. Experience having scaled consumer brands is a must. It will be critical that this person is able to drive consensus around shared vision to growing Supernatural and to influence the path for growing the Fitness use case for Quest overall. Integrated Marketing Manager, Supernatural Responsibilities: Lead the shaping of features and go-to-market programs to drive demand and subscription growth.Drive growth of the Supernatural business by examining the funnel and performance of each touchpoint across the entire consumer journey to identify key marketing and product levers and unlock improvements in collaboration with our product growth squad.Develop new distribution mechanisms across partnerships, retail, bundles, co-marketing campaigns and more to diversify Supernatural's acquisition approach and reduce reliance on paid media.Drive business case development and investment recommendations, bringing together customer research, product, financial data and analytics to develop perspectives on growth (revenue, engagement, scale and profitability) potential for new initiatives to grow the overall business.Develop the promotional strategy to best drive growth across all channels.Develop and manage relationships with key cross-functional Meta partners, deeply understanding business goals, strategies, insights and opportunities, and identifying opportunities for integrated plans and work.Understand and apply broader Quest & Meta strategies to development of growth plans, identifying opportunities to draft off broader initiatives to drive growth for Supernatural. Minimum Qualifications:8+ years of experience in relevant marketing and growth oriented consumer roles.Proven strategic development and leadership across functions to identify opportunities and influence roadmaps.Experience working with a product organization launching features, crafting roadmaps and driving growth.Proven quantitative and analytical skills with an experience to produce growth insights inclusive of upper funnel, acquisition, conversion, retention, cross-sell, LTV and platform value metrics.Experience in leading and communication, with demonstrated talent at building collaborative partnerships with product partners and other cross-functional teams. Preferred Qualifications:Experience with scaling a subscription business globally, inclusive of developing and launching new subscription offerings, features and content in consumer tech.Experience driving customer acquisition and revenue growth through product, media, distribution and more.Fluent in subscription metrics across the funnel with a strong understanding of how to optimize for growth. International growth and launch experience.Experience in navigating large teams and leadership organizations to effectively drive influence and represent the business cross-functionally. About Meta: Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics. Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment. Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [email protected].
Performance Marketing Manager
Closet World, Los Angeles
Closet World is a premier home and lifestyle organization brand, renowned for delivering custom designs and solutions that embody the pinnacle of craftsmanship and innovation. Our mission is to transform living spaces with unparalleled artistry and attention to detail, ensuring every project reflects our commitment to excellence and client satisfaction. Join us in redefining the standards of home organization and design.The Opportunity:We are on the lookout for a dynamic Performance Marketing Manager to spearhead our digital marketing endeavors and significantly contribute to our growth trajectory. Reporting directly to the Director of Growth Marketing, this pivotal role involves steering our digital campaigns to new heights, leveraging data-driven insights to foster brand visibility, and driving customer acquisition.As our Performance Marketing Manager, you will:Strategically develop and execute cutting-edge performance marketing campaigns across paid search (Google and Microsoft Ads), social media (Facebook and Instagram Ads), display, and email channels, ensuring alignment with our brand's vision and growth objectives.Lead the charge in campaign management, from conceptualization and execution to continuous monitoring and optimization, aiming for superior performance and ROI.Harness the power of analytics to scrutinize campaign outcomes, drawing actionable insights to refine strategies and achieve or exceed lead generation and customer acquisition targets.Champion innovative A/B test strategies to enhance campaign efficiency and effectiveness, closely collaborating with creative teams to craft compelling ad creatives that resonate with our audience.Oversee and optimize marketing budgets across channels, ensuring optimal allocation for maximum impact and profitability.Foster a culture of innovation within the marketing team, encouraging the adoption of new technologies, platforms, and methodologies to stay ahead in a competitive landscape.What We're Looking For:A Bachelor's degree in Marketing, Business, Economics, or a related discipline.At least 4 years of hands-on experience in performance or digital marketing, with a proven track record in leading successful campaigns.Expertise in digital marketing channels, particularly paid search and social media, with a knack for identifying and leveraging emerging trends and technologies.Exceptional analytical skills, with a proficiency in tools like Google Analytics, Google Ads, Facebook Ads Manager, and other marketing automation platforms.A strategic thinker with a results-oriented approach, complemented by excellent communication, collaboration, and project management skills.Why Join Closet World?At Closet World, we're not just about creating beautiful spaces-we're about building careers and fostering growth. We offer a competitive compensation package, comprehensive benefits, and a workplace culture that values creativity, innovation, and dedication. Our benefits include:Competitive CompensationMedical, Dental, and Vision Insurance401(k) Retirement PlanPaid Time Off & HolidaysLife InsuranceA supportive and collaborative work environmentReady to Transform Spaces and Careers?If you're passionate about driving growth through innovative digital marketing strategies and want to make a tangible impact in a leading home organization brand, we'd love to hear from you. Apply now to join the Closet World team and help us take our digital presence to the next level.
Integrated Marketing Manager, MR
Meta, Los Angeles
Meta + Reality Labs OverviewAt Reality Labs, we're building tools that help people feel connected, anytime, anywhere. We are seeking an experienced Integrated Marketing Manager for the Meta Quest team within Reality labs to help drive the future of mixed reality devices forward.The Role The Meta Quest marketing team is responsible for driving the outbound consumer marketing strategy to support our mixed reality device portfolio from acquisition through to retention. This includes always on activity as well as developing full funnel programs to support new hardware launches.In this role you will be responsible for proactively identifying challenges and opportunities for the business, designing appropriate insights fuelled marketing strategies and developing impactful cross-channel plans and executions which drive to meaningful outcomes.The ideal candidate is someone who is excited about working at the intersection of creativity and technology, marketing products that push the boundaries of computing and human interaction into new and uncharted territories. Integrated Marketing Manager, MR Responsibilities: Build best in class marketing programs, with a focus on strong connections planning across owned channels, that drive funnel and revenue growthIdentify marketing opportunities by understanding audiences, the competitive landscape, consumer trends, and product and market dataEnsure a consistency across territories and consumer touchpoints, in collaboration with marketing managers across the businessDemonstrate the effectiveness of marketing investment for the business through both short- and long-term measurement, across marketing flywheel & performance metricsModel inclusive behaviors and build a diverse organization that values, respects, and taps into different backgrounds and perspectivesCultivate collaborative internal partnerships, influence through others, resolve conflict, build alignment, and work effectively across teams to execute strategy Minimum Qualifications:8+ years of experience in a centralized integrated marketing functionExperience with strategic thinking and bridging industry trends, insights, and community sentiment to plans/briefsExperience to develop recommendations and synthesize learnings through dataEqually experience leading cross functional teams as they are in tactical executionTrack record of building effective partnerships with PMM and cross-functional teams inclusive of social, influencer, creative, lifecycle, web, retail, and performance marketing to shape multi-year brand strategiesExperience in leading complex marketing programs from ideation to execution through to reportingExperience navigating change and driving through ambiguity Preferred Qualifications:Hardware marketing experienceGlobal experience is a plus About Meta: Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics. Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment. Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [email protected].