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Marketing Specialist Salary in Dallas, TX

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Marketing & Communications Specialist (HR Title: Marketing Specialist I)
Southern Methodist University Inc, Dallas
Description Salary Range: Salary commensurate with experience and qualificationsAbout SMUSMU's more than 12,000 diverse, high-achieving students come from all 50 states and over 80 countries to take advantage of the University's small classes, meaningful research opportunities, leadership development, community service, international study and innovative programs.SMU serves approximately 7,000 undergraduates and 5,000 graduate students through eight degree-granting schools: Dedman College of Humanities and Sciences, Cox School of Business, Lyle School of Engineering, Meadows School of the Arts, Simmons School of Education and Human Development, Dedman School of Law, Perkins School of Theology and Moody School of Graduate and Advanced Studies.SMU is data driven, and its powerful supercomputing ecosystem - paired with entrepreneurial drive - creates an unrivaled environment for the University to deliver research excellence.Now in its second century of achievement, SMU is recognized for the ways it supports students, faculty and alumni as they become ethical, enterprising leaders in their professions and communities. SMU's relationship with Dallas - the dynamic center of one of the nation's fastest-growing regions - offers unique learning, research, social and career opportunities that provide a launch pad for global impact.SMU is nonsectarian in its teaching and committed to academic freedom and open inquiry.About the Position:This role is an on-campus, in-person position.The Marketing & Communications Specialist for Dedman College of Humanities & Sciences supports the largest, most diverse academic unit on campus. Reporting to the Assistant Dean of Recruiting, Scholarships, and Communications, the position is part of an integrated model and works closely with the Dedman College departments, institutes, development, recruiting colleagues in regions, schools and units. This role is key to the creation and implementation of Dedman College's marketing and communications strategy and website management to internal and external audiences.Primary responsibilities include but are not limited to day-to-day maintenance of the Dedman College website, the creation, management and implementation of the school's marketing and communications strategy, social media and content development, visual materials, website, the Dedman College Newsletter, and copywriting for internal and external audiences (including copywriting, editing, e-mail blasts, web pages), as well as campus digital signage. Must be able to communicate with partners across campus to reach marketing and communications project goals. Helps ensure compliance with editorial and visual style, and web design and accessibility best practices, across all marketing efforts to be a strong ambassador of the SMU and Dedman College of Humanities & Sciences brands in all forms of communication and promotion of undergraduate degree programs. Essential Functions: Develop marketing and communications plan strategy and maintain web pages for all departments within Dedman College. Gather data to analyze trends and identify new marketing opportunities and oversee Sitecore approvals.Social Media creation, execution and maintenance plus blog/news and event support Digital marketing, content creation, execution and maintenance.Graphic design/print and digital.Create and maintain a content calendar for all printed and digital materials as well as website updates and a schedule for updating all materials.Qualifications Education and Experience: A Bachelor's degree is required. A minimum of one year of experience is required, preferably in marketing, advertising, public relations, journalism, creative writing, communications, English or a related field. Experience writing and contributing content for communications is strongly preferred (e.g. newsletters, articles and web). Three years of experience is highly preferred. Knowledge, Skills and Abilities: Candidate must demonstrate strong interpersonal and verbal communication skills, with the ability to communicate broadly across the University and develop and maintain effective relationships with a wide range of constituencies. Candidate must demonstrate the ability to effectively articulate complex ideas both in writing and verbally. A strong customer service orientation is essential.Candidate must possess strong problem-solving skills with the ability to identify and analyze problems, as well as devise solutions. Must also have strong organizational, planning and time management skills. Candidate ability to demonstrate proficiency using MS Office (especially MS Excel, Outlook, and PowerPoint) is required. Strong working knowledge of Microsoft Teams, Adobe Creative Suite and web content management systems, preferably Sitecore, WordPress and Salesforce Marketing Cloud, is highly desirable.Candidate knowledge of web content maintenance, graphic design, social media, and/or video editing platforms is desirable. Candidate must submit cover letter, resume, examples of work, and writing samples for full consideration.Physical and Environmental Demands: Sit for long periods of timeBendReach above shouldersCarry/lift 25 lbs. Handle objects (dexterity)Deadline to Apply: Priority consideration may be given to submissions received by March 22, 2024. Candidate must submit cover letter, resume, examples of work, and writing samples for full consideration.This position is open until filled. EEO Statement: SMU will not discriminate in any program or activity on the basis of race, color, religion, national origin, sex, age, disability, genetic information, veteran status, sexual orientation, or gender identity and expression. The Executive Director for Access and Equity/Title IX Coordinator is designated to handle inquiries regarding nondiscrimination policies and may be reached at the Perkins Administration Building, Room 204, 6425 Boaz Lane, Dallas, TX 75205, 214-768-3601, [email protected]:SMU offers staff a broad, competitive array of health and related benefits. In addition to traditional benefits such as health, dental, and vision plans, SMU offers a wide range of wellness programs to help attract, support, and retain our employees whose work continues to make SMU an outstanding education and research institution.SMU is committed to providing an array of retirement programs that benefit and protect you and your family throughout your working years at SMU and, if you meet SMU's retirement eligibility criteria, during your retirement years after you leave SMU. The value of learning at SMU isn't just about preparing our students for the future. Employees have access to a wide variety of professional and personal development opportunities, including tuition benefits.
Communications Specialist
Infosys Limited, Dallas
Infosys is seeking a Communication Specalist. This position will interface with key stakeholders and apply your technical proficiency across different stages of the Software Development Life Cycle including Requirements Elicitation, Application Architecture definition and Design; play an important role in creating the high level design artifacts; deliver high quality code deliverables for a module, lead validation for all types of testing and support activities related to implementation, transition and warranty; be part of a learning culture, where teamwork and collaboration are encouraged, excellence is rewarded, and diversity is respected and valued.Required Qualifications:Candidate must be located within Dallas, TX or be willing to relocate to these locations. This position may require travel in the US.Bachelor's degree or foreign equivalent required from an accredited institution. Will also consider three years of progressive experience in the specialty in lieu of every year of education.At least 4 years of Information Technology experiencePreferred Qualifications:At least 4 years of experience in build/modify/migrate/support Cisco Unified Communications infrastructure comprising of CUCM, Cisco IM&P, CUC, Cisco Expressway, CER, Cisco Voice Gateways, SBC, CUBEAt least 2 years of experience in doing create quotes, order, refresh quotes for licenses, equipment etc. in Cisco platformAt least 4 years of experience in Unified Communication domain with Skills - Cisco UCM, WebEx Calling, Webex Meeting, vSphere, vCenter, SIP, IP Networking,At least 2 years experiences working with clients to identify business challenges and contribute to client deliverables by refining, analyzing, and structuring relevant dataKnowledge and understanding of programmatic interface to Cisco AXL, RestKnowledge of Agile methodologyExcellent Analytical and Communication skillsAbility to work in team in diverse/ multiple stakeholder environmentLogical thinking and problem-solving skills along with an ability to collaborateExperience and desire to work in a Global delivery environmentAbout Us:Infosys is a global leader in next-generation digital services and consulting. We enable clients in more than 50 countries to navigate their digital transformation. With over four decades of experience in managing the systems and workings of global enterprises, we expertly steer our clients through their digital journey. We do it by enabling the enterprise with an AI-powered core that helps prioritize the execution of change. We also empower the business with agile digital at scale to deliver unprecedented levels of performance and customer delight. Our always-on learning agenda drives their continuous improvement through building and transferring digital skills, expertise, and ideas from our innovation ecosystem.To learn more about Infosys and see our ideas in action please visit us at www.Infosys.com.Infosys is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, spouse of protected veteran, or disability.
Digital Marketing Specialist
Interstate Battery System of America Inc, Dallas
Our mission is to be a trusted workplace for team members to be their whole selves at work. A company that people love and positively impacts the lives of all whom we touch.be your best selfAt Interstate Batteries, you have the chance to be excellent at work and excellent at life. We know that professional success depends on personal wellbeing. That's why we want to enrich your life with the tools and services you need to succeed in every area of your life. Join us!Purpose of Job:The Digital Marketing Specialist is responsible for the development and execution of our social media marketing and search engine optimization strategies. This individual will also support other demand generation efforts including paid search, digital display advertising and content marketing activities. The successful candidate should have a creative mind with an analytical approach to campaign planning as well as strong project management and multi-tasking skills.Job Components:Coordinate the execution of our social media strategy across owned channelsUtilize social media monitoring tool to develop consistent reporting, measure brand sentiment and gain consumer insights about our products and brandWork with social media team to engage and respond to social conversations (mentions on social feeds, direct messaging, customer service comments, etc.) in real-timeManage agency relationship for execution of social media initiativesAnalyze social campaign effectiveness and make recommendations for future campaigns to drive resultsExecute email strategy, which includes creative, testing, scheduling and reporting within email platform Exposure to website development projects and ability to work with the web team to ensure SEO best practices are properly implemented on newly developed codeProvide support for all other digital demand generation efforts including paid search, digital display advertising and content marketing activitiesQualifications:BA/BS degree in marketing, communications or related field2-3 years of experience in digital marketingSolid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret dataStrong knowledge of online marketing principles and best practices for SEO, social media and email Experience managing successful social media campaigns, and a solid understanding of social marketing Experience with social media publishing and listening tools such as Sysomos, Sprout, etc.Experience executing successful email marketing campaigns through email service providers such as Salesforce Marketing Cloud or a similar platform Ability to effectively manage agency and franchisee relationshipsProject management skills to prioritize and drive initiatives forwardGraphic Design capabilities (Adobe Suite experience) Excellent communication and teamwork skillsAttention to detail and outstanding organizational skillsBoth self-motivated and ability to partner and collaborate across teams, functions, business units, and agencies.Work Environment:Ability to sustain posture in a seated position for prolonged periods of timeRegularly required to use hands to grasp or handle, and talk and hearSpecific vision abilities include close vision, depth perception and ability to adjust focusAbility to occasionally lift and/or move 20+ lbs.Note: We do not accept resumes from headhunters, placement agencies, or other suppliers that have not signed a formal agreement with us.Interstate Batteries provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sex, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Interstate Batteries complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.Interstate Batteries expressly prohibits any form of unlawful employee harassment based on race, color, religion, gender, sex, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Interstate Batteries' employees to perform their expected job duties is absolutely not tolerated.
Marketing Communications Manager - Remote
GNAP, LLC, Dallas
The Marketing Communications Manager - Remote will manage communication and marketing programs for the global organization. Supervisory Responsibilities: Oversees the daily workflow of the department with two direct reports. Provides constructive and timely performance evaluations. Duties/Responsibilities: Assisting in marketing plan preparation, including budget and strategy. Creating and maintaining consistent corporate brand/image voice across product lines, events, and promotional materials. Managing company's internal and external communication programs. Supporting other marketing channels such as social media and e-commerce. Recommending and executing marketing and communication programs with executive and senior management to increase reach and engagement with customers and suppliers. Implementing integrated marketing communications and brand strategy across a variety of channels, such as digital and print. Planning and coordinating Surface Prep involvement in customer reaching local, regional, and national events such as industry trade shows. Working with executive management to develop internal messaging for companywide general or specific meeting communications. Other duties as assigned. Required Skills/Abilities: Excellent verbal and written communication skills. Excellent organizational skills and attention to detail. Strong analytical and problem-solving skills. Strong supervisory and leadership skills. Ability to create, implement, and monitor budgets. Thorough understanding of principles and methods used to promote, display, and sell products and services. Proficient with Microsoft Office Suite or related software. Ability to travel 10 - 15%. Education and Experience: Bachelor's degree in Business, Marketing or related field required. At least three years of experience in a related field. Physical Requirements: Prolonged periods of sitting at a desk and working on a computer. Must be able to lift 15 pounds at times. Benefits Medical, Dental, and Vision Insurance. 401(k) Plan. Paid Time Off. Paid Holidays. Company Paid Life Insurance. Company Paid Short-Term Disability. Company Paid Long-Term Disability. Professional Development About Us SurfacePrep founded in 1956 is the largest national network of regional distributors of high-quality abrasive blasting media, specialty ceramics, and abrasive finishing equipment. We have 50 facilities across the U.S.A., Canada, and the U.K. all of which are focused on improving product quality, consistency, productivity, and profitability for our customers. These facilities and job shops are run by skilled experts who work closely with local manufacturers to develop the best possible solution for every process. We offer a complete selection of abrasive blast media, ranging from various types of aluminum oxide to steel shot and grit. We also provide parts, accessories, and tools to meet customer needs.
BHOM Leasing and Marketing Operations Specialist
B.HOM Student Living, Dallas
BHOM Student Living has an established foundation of experience, resources and partnerships which we acquired over the course of our 37-year history. At BHOM, we understand that great customer service is what keeps residents satisfied, and that great service comes from engaged, happy and well-trained team members. We continue to recognize that we are only as strong as each individual employee and we value our employees by providing a strong benefit package: 3 Weeks of Paid Time Off Birthday Paid Day Off BHOM Gives Back (Paid Volunteer Time Off) 13 Company Paid Holidays BHOM Paid Leave Employee Assistance Program As the B.HOM Leasing & Marketing Operations Specialist, you’llhave a bigmission–to implement and deliver leasing and marketing strategies that drive lead generation and lease execution for a growing student housing portfolio. You’ll take the lead on equipping teams to effectively utilize marketing plans, including campaign goals, messaging, and promotions across channels to help communities meet their leasing goals. In this role, you’ll bring our “living here means living more” promise to life through compelling, inspiring, and informative leasing & marketing efforts. You bring to the table hands-on experience in student housing leasing and marketing, which helps you navigate seasonal shifts and priorities.    You are a natural promoter, with an instinct for creating interest through carefully crafted marketing campaigns. When you are out in the field, you are not afraid to address leasing and marketing needs, whether it’s revamping lead nurturing processes, creating engagement campaigns through email and social media, giving tours, outreach marketing, and making lasting partnerships in assigned student markets.   Essential Job Functions Work with onsite teams in-person to bridge the gap between lead generation and lease execution by providing effective leasing and sales training. Analyze and interpret traffic reports and respond to market trends. Monitor and react to weekly occupancy leasing reports and statistics. Ensure success of property leasing practices, including but not limited to assisting properties in achieving expected closing ratios from lead to lease and tour to lease, conducting or supervising the completion of follow-up techniques, sales training including telephone and touring sales presentation and closing techniques, etc. Work with onsite teams to execute portfolio-wide leasing campaigns and marketing programs. Take a hands-on approach to identifying and assisting with marketing-related training for leasing and marketing teams to execute programs and campaigns effectively. Provide ongoing updates to regional and corporate leadership teams about community performance and suggested areas of improvement to ensure continued leasing success. Minimum Qualifications/Skills 3+ years of onsite leasing or marketing experience in student housing is required. Ability to travel up to 100% Demonstrated experience with using Entrata - to manage leads, marketing communications, and community content. Excellent analytical and reporting skills. You can easily ingest and present on community, portfolio, and industry metrics. Benchmarking, alongside some predictive analysis, is your sweet spot. Knack for relationship building and gaining buy-in from key stakeholders. You enjoy collaborating with a larger team and accomplishing big things together. Next level written and verbal communication. You know your audience and how to frame your thoughts and feedback accordingly. Ability to work in a fast-paced and ever-changing environment. Desired Qualifications/Skills Excellent judgement and quick decision-making. Incredible awareness of prospect and resident sales cycles for student housing. You understand how a property’s submarket, asset class, unit count, amenities, specials, brand, and budget will impact their marketing strategy, and you can weave the right plan for any scenario. High-level social media skills including content creation and the ability to train teams on how to execute high-level socially relevant content daily. You are comfortable with ambiguity. Some may even say you thrive in it! Happily autonomous with healthy communication skills. You love to work independently, but you keep everyone in your sphere informed of your progress. Work Schedule The normal work schedule is 8 a.m.-5 p.m., Monday-Friday, or as needed to meet business needs. When traveling to an assigned location in the field, you will be required to follow the office hours of that particular business unit. The ability and means to travel locally, overnight, in specific regions or states via automobile and airplane, up to 100%, may be required. This position is remote, but applicants should reside in a market with access to a major airport. Preferred locations include Houston, Dallas, Chicago, Atlanta, Charlotte, Washington DC, New York City, or Denver. All BH employees are expected always to conduct themselves in a professional manner, perform the tasks delegated by supervisors, and observe and support the company’s policies and procedures. BH/B.HOM is an Equal Employment Opportunity Employer. We foster the diverse voices of our community by advocating for inclusivity, celebrating our differences, and continually evolving our practice to make BH/B.HOM a better place to work and live.
Data Specialist (Remote 30 hours p/w)
Vallum Associates, Dallas
Arguably one of America's Top C&I Developers, due to continued growth and expansion of the business they have two great openings for a pair of Data Specialists. A position that is 100% remote (up to 30 hours p/w) and offers a great deal of flexibility, this will form an instrumental part of developing the Sales & Business Development Team of this 900 person national Solar, Wind & Battery Developer.Requirements:The Data Specialist will clean data to support the Sales team by reviewing Google Earth town by town to identify buildings in New England and other potential states.Once building is identified, Data Specialist will match buildings to accounts in Salesforce, cleanand create accounts, and task the MDS to contact.Data Specialist will populate buildings with contact information (name, email, phone numbers) by utilizing the ZoomInfo platform.Data Specialist will identify duplicate records in Salesforce and resolve.Data Specialist will assist with all campaigns with data needs and support marketing efforts.30 hours p/w, healthcare, and PTO provided.Please apply if interested.
Remote Licensed Clinical Addiction Specialist (LCAS) - North Caroline
Headway, Dallas
Are you a Licensed Clinical Addiction Specialist (LCAS) in North Carolina looking to launch a private practice, or grow your existing practice?Headway supports thousands of mental health clinicians across the United States in our mission to rewire the mental healthcare system for access and affordability. We equip mental health practitioners with the tools and resources they need to run a flourishing private practice.Psychiatric care practitioners use Headway in a number of ways, ranging from conducting psychotherapy sessions with patients to providing and overseeing medication management. Whether you're new to private practice or already have an established practice of your own, we're excited to support you in reaching your goals!By joining the Headway community, we'll help you:Accept insurance hassle-free by credentialing you with the nation's largest networks and handling the billing and admin paperwork for you.Maintain a flexible schedule by deciding how many clients you see through Headway, so that you can set the hours that work for you.Grow your caseload by providing marketing support and patient referrals.We'll also support your patients by:Providing customized support to clinicians and patients in order to streamline the process of both seeking and providing care.Verifying client insurance benefits instantly and automatically, so that access to care is never delayed, and you can see your patients with confidence.And we do this all without additional fees! Headways is a flexible service, meaning your hours are yours to set, and it's up to you whether you see your patients in-person or remotely via telehealth while working from home.Ready to get started?To join Headway's growing community, you have:Licensure: You're a fully licensed Licensed Clinical Addiction Specialist (LCAS) in North Carolina Please note, at this time we are unable to service mental health professionals that are not fully licensed. Your application will be rejected until you obtain a valid license.NPI Number and Malpractice Insurance: We can point you in the right direction if you don't have those yet!
Claims Specialist, Non-Standard
Career Transitions, LLC, Dallas
Non-Standard Claims AdjusterFull-TimeDallas, TXContact Mary Jane Evans for more details.Are you a Non-Standard Claims Adjuster with experience handing nonstandard auto claims? Do you have strong negotiation skills and the ability to handle a large volume of pending files?What you'll be doing as a Claims Adjuster:Supporting non-standard auto insurance coverage in a multi-state environment. Due to high growth, they have openings on their team for Claims Adjusters, with varied degrees of experience.Claims Adjuster Experience and qualifications include:Analyzing obtained documentation and evidence, evaluating coverage, determining liability and extent of damagesPaying attention to details.Demonstrated knowledge and experience with both Property and BI ClaimsExposure to litigated claims a plusExperience with non-standard coverage is a must!What you need to be successful in the role:The Claims Adjuster will have 2-5 years' experience handling non-standard automobile lines, preferredSolid adjusting background with an understanding of policy coverage, automobile claim investigation, and negligence lawsBilingual English/Spanish a plus, as well as a TX LicenseSend resume to Mary Jane EvansCareer Transitions: Find Your Dream Job or Hire the Best TalentCareer Transitions is a leading recruiting agency that specializes in helping employers find their next critical hire and job seekers find their dream job. Our team of experienced recruiters are dedicated to finding you the perfect match for your open position or helping you find the right job for your skills and interests. We offer a variety of services, including:Recruitment: We match talent with open jobs.Contract staffing: We place technical and exempt professionals in temporary or contract assignments that can become full-time positions.Outplacement: We provide terminated or laid off employees with tools to be competitive in the job market.Career management: We help you develop your career and reach your goals to be the next leader.Career Transitions is committed to providing you with a high-quality talent acquisition experience. Our diverse candidate database and extensive recruiting experience reflects our commitment to match qualified candidates to employers' open positions. We work diligently to ensure that you receive efficient and effective services. We specialize in connecting employers with qualified technical and exempt professionals in many fields, ranging from accounting and finance to engineering and technology, and human resources to sales and marketing.We are also dedicated to upholding the values of diversity, equity, and inclusion (DEI), (IE&D), and ESG initiatives with our clients. We support equal opportunity employment and those who provide support for veterans and people with disabilities. Choose Career Transitions contingency, retained, or contract talent acquisition services to find your next hire or dream job.Visit our website today to learn more about how we can help you.#cth$jb #car #hiring #openforwork #home #Love #trending #employment #resume #job #jobseeker
Marketing Automation Specialist
VARITE INC, Dallas
Job Title - Specialist, CRM & Marketing Automation Location - Hybrid based in Dallas, TXDuration - FTE PermanentIDEAL CANDIDATE Knowledge and experience with Microsoft Dynamics (D365) is required. Marketo and Salesforce is a plus.BOUNTY DESCRIPTIONIndustry: Healthcare / Health ServicesJob Category: Sales / Marketing - AnalyticsAs part of the Vital Marketing Team, the Specialist, CRM & Marketing Automation (MA) is responsible for implementing and coordinating multi-channel personalization and dynamic content delivery.This marketing specialist will support the overall execution of campaign and segmentation strategies in addition to reporting and analytics. In addition, they will support the execution of all campaigns across the enterprise and business units and is a Dynamics 365 and Marketo expert. S/he works collaboratively across the marketing team and the field to gather feedback and elevate processes.Essential Duties and Responsibilities:Implement and coordinate the strategy personalization and dynamic content.Deliver scorecards and metrics for channel performance with a keen eye on highlighting specific trends/insights.Assist with development of service line campaigns and marketing assets such as landing pages, forms, emails, and e-newsletters; query segmentation; QAing and putting into production in our CRM/ MA ecosystem and integrated platforms such as deploying forms on owned websites.Work with the creative and content teams to develop newsletters for Hospitals and TPR and work with field marketing team on customization.Create new content where needed for purposes of email marketing.Recommend more efficient ways to delivery multi-channel, personalized consumer experiences and apply best practices efficiently across all campaigns by leveraging the capabilities of the D365 and Sitefinity platforms including global application, tokens, snippets, each platform's dynamic capabilities, and artificial intelligence.Proactively ensure all our digital communications (email, SMS, etc.) maintain the highest standards of quality, ethics, and legal compliance, including HIPAA, ADA, California Consumer Privacy Act and GDPR.Ensure seamless, multi-channel user experience and tracking between our marketing assets and web properties.Innovate and expand our existing marketing automation programs and technology stack with more sophisticated journeys, optimized solutions, and new features.Assist department leaders with presentations and ad hoc requests.Support both consumer and b2b tactics across hospitals and TPR.Requirements:Bachelor's Degree, ideally in Digital Marketing or related.2 - 3+ years of related and progressive marketing experience. Preferably in both acquisition and retention marketing, marketing campaign execution, including segmentation and building nurture campaigns within a marketing automation and CRM system.Demonstrated competency with CRM and marketing automation systems (knowledge and experience with D365 is required and Salesforce is a plus).Attentive to details; experienced at using analytics and data for decision making.Knowledge, Skills, Abilities:Comfortable with ambiguity and working in a large, diffused, highly matrixed environment.A blend of abilities including building and managing relationships; strategic thinking on CRM and MA programs; and ensuring that programs are measured through key business KPIs and metrics.Demonstrated ability to work collaboratively with colleagues across all areas and levels of the organization.Possess stellar communication, presentation, and creative problem-solving skills.Experience in working both independently and in a team-oriented, collaborative environment.Ability to transform strategy and direction into actionable plans.
Specialist, CRM & Marketing Automation (Hybrid based in Dallas, TX)
Tenet Healthcare, Dallas
As part of the Vital Marketing Team for Tenet Health, the Specialist, CRM & Marketing Automation (MA) is responsible for implementing and coordinating multi-channel personalization and dynamic content delivery.This marketing specialist will support the overall execution of campaign and segmentation strategies in addition to reporting and analytics. In addition, they will support the execution of all campaigns across the enterprise and business units and is a Dynamics 365 and Marketo expert. S/he works collaboratively across the marketing team and the field to gather feedback and elevate processes.Essential Duties And ResponsibilitiesImplement and coordinate the strategy personalization and dynamic content.Deliver scorecards and metrics for channel performance with a keen eye on highlighting specific trends/insights.Assist with development of service line campaigns and marketing assets such as landing pages, forms, emails, and e-newsletters; query segmentation; QAing and putting into production in our CRM/ MA ecosystem and integrated platforms such as deploying forms on owned websites.Work with the creative and content teams to develop newsletters for Hospitals and TPR and work with field marketing team on customization.Create new content where needed for purposes of email marketing.Recommend more efficient ways to delivery multi-channel, personalized consumer experiences and apply best practices efficiently across all campaigns by leveraging the capabilities of the D365 and Sitefinity platforms including global application, tokens, snippets, each platform's dynamic capabilities, and artificial intelligence.Proactively ensure all our digital communications (email, SMS, etc.) maintain the highest standards of quality, ethics, and legal compliance, including HIPAA, ADA, California Consumer Privacy Act and GDPR.Ensure seamless, multi-channel user experience and tracking between our marketing assets and web properties.Innovate and expand our existing marketing automation programs and technology stack with more sophisticated journeys, optimized solutions, and new features.Assist department leaders with presentations and ad hoc requests.Support both consumer and b2b tactics across hospitals and TPR.RequirementsBachelor's Degree, ideally in Digital Marketing or related.2 - 3+ years of related and progressive marketing experience. Preferably in both acquisition and retention marketing, marketing campaign execution, including segmentation and building nurture campaigns within a marketing automation and CRM system. Demonstrated competency with CRM and marketing automation systems (knowledge and experience with D365 and Salesforce is a plus).Attentive to details; experienced at using analytics and data for decision making.Knowledge, Skills, AbilitiesComfortable with ambiguity and working in a large, diffused, highly matrixed environment.A blend of abilities including building and managing relationships; strategic thinking on CRM and MA programs; and ensuring that programs are measured through key business KPIs and metrics.Demonstrated ability to work collaboratively with colleagues across all areas and levels of the organization.Possess stellar communication, presentation, and creative problem-solving skills.Experience in working both independently and in a team-oriented, collaborative environment.Ability to transform strategy and direction into actionable plans.Personal AttributesAuthentic- Has deep integrity and holds personal and professional values consistent with Tenet's mission, vision, and values.Self-motivated- Outcome-focused individual who holds themselves to a high-performance standard but maintains a sense of proportion and humor.Visionary- A forward-thinking change agent who takes a long-term view of external industry forces and implications. Is capable of transformative leadership.Creative - Ability to think strategically while possessing the creative skills to lead innovation.Detail-oriented - Strong attention to detail in grammar, design, development, and strategic approach.Tenet Healthcare complies with federal, state, and/or local laws regarding mandatory vaccination of its workforce. If you are offered this position and must be vaccinated under any applicable law, you will be required to show proof of full vaccination or obtain an approval of a religious or medical exemption prior to your start date. If you receive an exemption from the vaccination requirement, you will be required to submit to regular testing in accordance with the law.2403006892Employment practices will not be influenced or affected by an applicant's or employee's race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information, sexual orientation, gender identity or expression, veteran status or any other legally protected status. Tenet will make reasonable accommodations for qualified individuals with disabilities unless doing so would result in an undue hardship.