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Marketing Manager
Hottinger Bruel & Kjaer, Saint Paul
This job will provide you with an opportunity to further your career alongside some of the best and most passionate technology experts from around the world in a leading company within the test, measurement and data analytics industry. You will be a strong contributor collaborating closely with colleagues from various business functions.At HBK, we live up to our three values: Be True, Own It and Aim High. We believe in absolute integrity - it's how we win for stakeholders, the environment and each other. We believe in teamwork and keeping our promises - to ourselves and others. Finally, we believe in being bold and positive. This is how we perform at our best and achieve greater success.Who is HBK?HBK - Hottinger Brüel & Kjaer provides customers with a complete portfolio of solutions across the test and measurement product life cycle, that unite the physical world of sensors, testing and measurement with the digital world of simulation, modelling software and analysis. By creating a scalable and open data acquisition hardware, software and simulation ecosystem, product developers can cut time-to-market, drive innovation, and take the lead in a highly competitive global marketplace.At HBK, we live up to our three values: Be True, Own It and Aim High. We believe in absolute integrity - it's how we win for stakeholders, the environment, and each other. We believe in teamwork and keeping our promises - to ourselves and others. Finally, we believe in being bold and positive. This is how we perform at our best and achieve greater success.Purpose of RoleThe Marketing Manager, functioning as a Marketing Business Partner, will be responsible for driving key marketing initiatives and campaigns designed to improve our customer journey, conversions, and support our revenue and profit goals. You will be a continuous source of ideas, innovations, and inspiration. You will be relentless in building the understanding of your market and customer needs (internal and external), both current and future - continually thinking locally, but acting with a global mindset.This position will be based within the US, working with stakeholders both locally and in Europe. The Marketing Business Partner will work heavily with a commercial group in California.The Marketing Business Partner will work closely with the entire global marketing team to deliver marketing leading performance for North America. You will also work with and across function departments including Sales, Product Management, and Customer Care, and Finance.Main Responsibilities:• Manage national commercial marketing activities to ensure maximum lead generation to drive the growth of the company's products and solutions in support of the global marketing strategy.• Plan and report on localized marketing activities which will include but not limited to, Search Engine Marketing, Social Media Marketing, newsletters, events, webinars, advertisements, and PR as part of the growth strategy, providing coherent and complete briefs to the channel/operations teams within global marketing.• Analyze, understand, interpret, and share industry research, engineering innovations, competitive intelligence, customer data, and market insights, to form compelling and differentiated Account Based Marketing plans.• Collect and report on all regional completive intelligence, including products and campaigns, contributing to the competitive and relevant nature of our marketing.• Cascade communications and provide education of marketing plans with sales and align to develop effective campaigns in line with the marketing strategy to internal stakeholders- with particular focus on providing guidance and support conversion opportunities.Professional Qualifications / Experience• A relevant degree or equivalent experience in a similar role with a strong track-record of Marketing is preferred.• Previous experience of working with a technical B2B focused company; or a production, manufacturing or technical environment would be helpful.Key Competencies• The ability to analyze data, draw accurate conclusions, and communicate key messages succinctly.• Strong planning and organization skills - with an ability to appropriately re-prioritize and change as required to meet deadlines.• Strong verbal communication and presentation skills• Communicate effectively and build strong relationships at all levels• Established self-starter with the ability to drive task completion, resolve questions and concerns, and pro-actively offer improvements to work processes or tools.• Skilled in writing and editing content with an attention to detail.• Ability to work independently and as part of a team - important as you will work with peers remotely in a very international team• Positive motivator with strong team building skills that help tie together our sales and marketing initiatives.CompensationThe compensation for this position is $70,000 to $78,000.SponsorshipCandidates must be legally authorized to work in the Unites States on a full-time bases and will not now or in the future requires sponsorship for employment visa.Benefit PackageWe believe that work is what we do so we can do other things: to that end HBK offers four (4) weeks of PTO to all new hires and 11 paid holidays. Paid Paternal leave. We match up to 5% of your 401k deferrals and you are immediately vested in those funds. Our medical and dental plans with the country's top providers are excellent. We offer tuition reimbursement to employees after six (6) months of employment.Freedom with responsibility is the framework for HBK's employees. This allows for a good balance between work and family life and for constant development of professional and personal skills in an international and enjoyable working environment.
Marketing & Information Specialist
Beazer Homes, Roseville
OverviewThe Marketing & Information Specialist will assist the Marketing Manager (MM) with analyzing market data to create and execute a targeted, direct marketing strategy that drives qualified traffic while maintaining the brand integrity of Beazer Homes. This role will also interface with online prospects with a goal of providing strong customer service and the ability to convert into onsite traffic and help with specific administration tasks for Sales leadership where applicable.Company Overview: Beazer Homes is committed to employee wellbeing and life-work balance, offering development opportunities, a flexible time-off program, and an industry leading parental leave policy.Primary Duties & ResponsibilitiesAdministration Gathers, organizes, and maintains visual assets in the media library (photography, virtual tours, etc.) and shares with Sales and Marketing departments for use on beazer.com, MLS, social media, and collateral. Performs general administrative duties as needed including coding and processing of invoices, setting up of new vendors and tracking of advertising and promotions budgets with MM and Sales Leadership.Participates in weekly sales and marketing meetings.Maintain & socialize Beazer's brand standards.Regularly pulls PowerBI reports including, but not limited to, marketing analysis, marketing mapping and customer experience as assigned for measuring ROI and analysis of Sales and Marketing initiatives. Manage print & production vendor relationships (Local Printers, Office Depot & PCI); manage applicable inventory supply. Audits and provides recommendations on property listings, including photos, in MLS.Supports Charity contributions in Division including coordinating events. IT Liaison responsible for all office and field equipment set ups.HR Liaison - Assisting with onboarding of new employees. Lead the division Fun Bunch event planning committee who plan our annual holiday party, charity golf tournament and rafting trip. Management of division webpage.Marketing ExecutionActs as a company brand ambassador with the division team, including the planning and execution of internal communications to drive awareness of marketing campaigns, projects, etc... Assists MM to coordinate model photography, community and model videos, and quick move-in photography with local vendors, providing guidance on shot lists and video requirements per brand standards.Coordinates the production of community collateral (floorplans, price sheets, features sheets).Creates and distributes marketing collateral (email, flyers, direct mail, etc.) using brand templates with MM supervision.Partner with MM to fully execute hyper targeted campaigns, which may include direct mail, flyers, and or emails. Will include copy writing, image selection and implementation. Assists MM with planning and execution of marketing promotions, community events, and grand openings as needed.Assist MM with community sales center and signage strategies, implementation, and maintenance.Lead & Web ManagementMay assist the New Home Information Manager using the web admin tool to maintain, audit and update local content on Beazer.com including address, hours, driving directions, pricing, incentives, key community features and local interest features.Assists NHIM with lead management during schedule weekends, FTO, (plus additional as needed) by responding to online inquiries with a goal of timeliness, helpful information, and strong customer service. Maintain Customer Experience (LES) Benchmark of 3.65 or greater.Completes necessary tasks for all converted leads, including but not limited to same day phone calls/texts and follow up emails.Education & ExperienceMinimum bachelor's degree in marketing, Communications, Journalism, or related field preferred.3-5 years' experience in a marketing position, preferably in new homes sales / real estate industry or a marketing agency.Skills & AbilitiesStrong project management skills.Performance driven and results oriented; takes initiative and demonstrates follow through.Experience with Microsoft platforms (Teams, PowerBi, PowerPoint) preferred.Strong analytical and technical skills.Detail-oriented, with strong planning and organizational skills. Excellent written and oral communication skills. Ability to problem solve and capture detailed requirements.Ability to work independently and collaboratively. Physical RequirementsTypical office environment.May work weekends.Weekly travel to communities required.Additional Responsibilities The above statements are intended to describe the general nature and level of work being performed. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed. Additionally, an employee's job duties may change at any time, in the company's sole discretion. Personal Information Collection Notice for Job ApplicantsIn order to process your application, we will ask you to create an account and provide us with certain personal information, including your identification data (e.g. name, date of birth, driver's license number, contact details), education information, and professional and employment history. If you have any questions about our privacy policy or would like to learn more, please visit Beazer.com/privacy, which includes a link to an additional notice for California residents and which link can also be visited directly at Beazer.com/Californiaprivacy.Equal Opportunity Employer Additional InformationThe California pay range for this position is from $65,000 to $75,000 annually. The exact rate of pay will be based on work location(s),position,and experience level. In no instance will Beazer Homes pay less than the minimum wage.
Marketing Communications Sr. Specialist (Global & USAC) (New Health Care Company)
3M Healthcare US Opco LLC, MAPLEWOOD
Thank you for your interest in working for our Company. Recruiting the right talent is crucial to our goals. On April 1, 2024, 3M Healthcare underwent a corporate spin-off leading to the creation of a new company named Solventum. We are still in the process of updating our Careers Page and applicant documents, which currently have 3M branding. Please bear with us. In the interim, our Privacy Policy here continue to apply to any personal information you submit, and the 3M-branded positions listed on our Careers Page are for Solventum positions. As it was with 3M, at Solventum all q ualified applicants will receive consideration for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. Job Description:Marketing Communications Sr. Specialist (Global & USAC) (New Health Care Company) The Impact You'll Make in this RoleAs a Marketing Communications Sr. Specialist, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by:Supporting the end-to-end messaging strategy, creative, and content plans aligned to global marketing and portfolio prioritiesLeading Global and USAC content development and execution focused on demand generation; route and secure approval of content.Lead USAC activation to include promotional, tradeshow, and eventsCollaborating with internal functional partners as well as agency partners, while managing budgets set forth in program plan to work on program tacticsUnderstanding personas, customer journeys, and experiences of the target audience to be applied within content development strategies and tactics.Leveraging content performance and effectiveness metrics to optimize communication tacticsCommunicating with global and area counterparts to help drive successful program activation and outcomes for key growth vector prioritiesEnsure content meets corporate and division branding standards and requirements, and area needsYour Skills and Expertise To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:Bachelor's Degree or higher AND seven (7) years of combined experience in supporting global demand generation marketing programs that include messaging, creative and content strategy executionORHigh School Diploma/GED from AND eleven (11) years of combined experience in supporting global demand generation marketing programs that include messaging, creative and content strategy executionAdditional qualifications that could help you succeed even further in this role include:Bachelor's degree or higher (completed and verified prior to start) from an accredited institution preferably in Communications, Journalism, Advertising, Public Relations, Mass Communications, Business Administration, Marketing, or a related field.Medical/Healthcare industry experience is highly preferredExperience supporting and executing a detailed tactical communication and content plan within a regulated industry in a private, public, government or military environmentThree (3) years project management experience working closely and diplomatically with internal and external teams, managing tight timetables and multiple large projects simultaneously Demonstrated experience creating measurable marketing communication plans that connect marketing goals and strategies to overall business strategiesStrong written, verbal and digital communication skillsExceptional interpersonal skills, including presentation skills, as well as effective and persuasive pitching, writing, editing and verbal communicationSelf-starter, self-motivated, deadline-focused and agile mindset with ability to manage ambiguity.B2B/B2C marketing experience is preferredFor current employees, internal transfer restrictions may not apply. For more details, contact your local recruiter/HR team.Work location: Remote Travel: May include up to 10% domestic/internationalRelocation Assistance: Is not authorizedMust be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).Supporting Your Well-being 3M offers many programs to help you live your best life - both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope. Applicable to US Applicants Only:The expected compensation range for this position is $119,076 - $145,537, which includes base pay plus variable incentive pay, if eligible. This range represents a good faith estimate for this position. The specific compensation offered to a candidate may vary based on factors including, but not limited to, the candidate's relevant knowledge, training, skills, work location, and/or experience. In addition, this position may be eligible for a range of benefits (e.g., Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits, etc.). Additional information is available at: https://www.solventum.com/en-us/home/our-company/careers/#Total-RewardsResponsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties.Solventum is an equal opportunity employer. Solventum will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status.Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly. Solventum Global Terms of Use and Privacy Statement Carefully read these Terms of Use before using this website. Your access to and use of this website and application for a job at Solventum are conditioned on your acceptance and compliance with these terms.Please access the linked document by clicking here , select the country where you are applying for employment, and review. Before submitting your application you will be asked to confirm your agreement with theterms.
Marketing Copy Intern
Hook Agency, Minneapolis
"We're a get-sh*t-done, workhorse agency. We're not sitting around wasting a bunch of their (client) money and time on fluff." - Tim Brown, CEODoes that resonate with you? This may be the place for you.What we're looking for:Prior experience with, or knowledge of, WordPress is helpful but not requiredPreferably a major or professional background in Communication, English/Writing, Marketing, and/or BusinessWriting abilitySomeone eager to learnSomeone who executes effectively and isn't overwhelmed by a consistent workloadWhat you'll be doing:Assist the Project Coordinator with web copy entry for new website projects, including selection and organization of project and client mediaPartner with the Content team to fulfill content entry needs for SEO clientsOwn the process of copy and content entry for Google Ads microsites under the supervision of the Recurring Services Project ManagerAssist with writing small portions of missing web copy, as neededBasically, we're looking for someone who is eager to learn and contribute immediately in an agency environment. The work can be repetitive at times, and the need for content entry never ends, but if you're looking for hands-on experience with a team that will make sure you have fun while being supported, this is a great opportunity.The position will start as a 30 hour per week 3 month internship, with the possibility of becoming full-time depending on performance and business needs. Compensation is $20.00 per hour and will be renegotiated to a salary amount if hired on as a permanent employee.Well, what do you think?Ready to do this? Here's our hiring process:1. Click the link below + send in your resume2. Phone screen3. Two in-person interviews4. If it's a good fit on both ends, we'll send you an offer5. Come work with the coolest 28-person team in the Twin Cities??Core Values???? Extreme Ownership: Take more responsibility & accountability than is necessary???????? Get Shit Done: Prioritize what's important & execute with urgency???? Scrappy: Grit. Just f'ing Google it! Ask for forgiveness, not permission.Benefits & Perks:???? A culture of encouraging each other??????????? Health + Dental insurance???? We cover a portion of health insurance premiums???? We contribute $ towards mental health counseling???? Hybrid work model with 2 days a week remote???? We pay for at least one course per quarter???? Clear goals + supportive accountability to meet them???? Culture things like Cheese Club, DEI Committee + social events??????????? Professional Development opportunities???? Unlimited Paid Time Off???? Keynote speakers on personal + professional development topics?? Bi-Weekly 1on1's with leader?? 90-Day check-ins with company owners?? Coffee, snacks, beer, wine, etc. kept in stock???? Champagne pops for website launches + celebrationsHook Agency is anti-racism & anti-prejudice against sexual orientation and gender identities. We are committed to being more inclusive of less represented groups in the marketing industry, as well as of different mindsets & opinions on the world than the majority.We are actively striving towards hiring individuals from diverse backgrounds & including those voices in planning and employee development.???? ???? ???? ????Lastly, we are a small company and will take the time to find the right fit. Just know that all of us at Hook Agency come from different backgrounds. Many of us were told we didn't have the resume skills, experience, or accolades to even be considered for marketing jobs. We use that as a (positive) chip on our shoulders and have made it our commitment to look at every candidate's ability, character, and spirit & not judge them based on their past, labels, or identity. Even if you don't end up working here, we'd be honored to help you along your journey.
Marketing Manager
Marine Retailers Association of the Americas (MRAA), Minneapolis
Company: The Marine Retailers Association of the Americas, a nonprofit trade association representing boat dealers and the boating industry across North America, is on a significant growth trajectory, and we need your help. With growing opportunities to fulfill our mission and help our industry grow and improve, we are seeking a proven Marketing Manager to become a catalyst for our future growth.With several business units that are growing and poised for more growth, we need a Marketing Manager to join the team and help us strengthen our strategic marketing, our lead generation, our use of data and analytics for guiding our decision making, and our overall marketing effectiveness. We need someone with a proven background in marketing leadership and someone who can guide and manage a small marketing team.At the MRAA, we enjoy a fun, relaxed, creative culture that prioritizes the contributions of all team members ahead of the importance of any of our formally defined roles or responsibilities. We partake in regular staff collaborative events and enjoy Friday afternoons off throughout the summer. We work hard, take great pride in our work and ownership in all outcomes, yet we don't take ourselves too seriously. We give each other the freedom to use our individual strengths to execute our job descriptions, and we seek to provide growth-focused career development.Role Overview: The Marketing Manager at MRAA plays a pivotal leadership role, critical to shaping and executing the marketing strategy for MRAA. This individual will drive the marketing for our products, services, and educational programs, focusing on campaign management, member engagement, lead generation, brand management, and marketing process excellence. The role requires a strategic mindset, with an emphasis on knowing MRAA's target market, documenting processes, improving methods, clarifying and owning target personas, managing the MRAA brand and a small team of marketing staff to meet MRAA's goals.Key Responsibility: Strategic Marketing LeadershipDevelop, document, and execute comprehensive marketing plans that align with MRAA's vision and objectives, using continuous improvement practices to enhance marketing processes and efficiency.Stay abreast of evolving trends in the marine industry and marketing best practices, ensuring MRAA's marketing strategies are contemporary and relevant.Conduct and integrate customer feedback and market research into marketing plans, ensuring strategies are finely tuned to member needs and industry dynamics.Foster strong, collaborative relationships with MRAA Business Units and other stakeholders to ensure marketing strategies are integrated and aligned with overall business goals and to ensure cohesive execution of marketing initiatives and achievement of collective objectives.Key Responsibility: Brand ManagementLead and maintain the MRAA brand across all channels, ensuring consistent representation of brand values and visual identity. Conduct regular audits and updates of brand guidelines and oversee the creation and dissemination of all marketing materials to reinforce the brand's narrative and strategic objectives.Direct the strategic development and optimization of MRAA websites, focusing on user experience, content relevance, and functionality. Regularly monitor key website performance metrics and implement data-driven enhancements to increase traffic, improve user engagement, and ensure alignment with marketing goals.Ensure cohesive brand representation across digital platforms, aligning website content with social media, email campaigns, and other digital marketing efforts. Actively engage with stakeholders for feedback and implement innovative digital strategies to enhance brand visibility and resonance with the target audience.Key Responsibility: Lead Generation and Persona ManagementIdentify, document, and regularly refine target market personas for MRAA, aligning lead gen marketing initiatives with these key stakeholders and implementing persona-specific strategies to boost engagement and lead conversion.Implement lead nurturing programs to generate and move Sales Leads through the sales funnel, from initial contact to conversion. This involves regular communication, offering value at each stage of the customer journey, and addressing specific needs and interests of the Sales Leads.Collaborate with Business Units and the Business Development team to ensure a smooth transition of qualified leads, providing them with the necessary information and support to convert leads into members.Key Responsibility: Data AnalyticsMonitor the overall effectiveness of the marketing department using analytics, including tracking key performance indicators like website traffic, lead generation metrics, member engagement levels, campaign performance, and return on investment.Foster a culture within the marketing team that values data-driven decision-making, encouraging continuous learning and adaptation based on analytical findings.Use A/B testing and other marketing initiatives to gather data and insights and then analyze the results of those tests and other marketing data to understand user behavior, preferences, and trends. This involves not only looking at quantitative data but also considering qualitative feedback to gain a comprehensive view of the audience's response.Translate these analytics into actionable insights. For instance, if a certain type of content is found to be more engaging on social media, the Marketing Manager would plan to produce more of this content type in the future.Regularly report these findings to the marketing team and other stakeholders, using the data to inform and adjust marketing strategies. This might involve presenting trends, successes, and areas for improvement in marketing campaigns and suggesting data-driven recommendations for future strategies.Qualifications:3+ years' experience in strategic marketing management and managing a marketing team.Strong project management skills.In-depth knowledge of target persona development and management.Strong skills in marketing process documentation and continuous improvement.Expertise in digital marketing, including SEO/SEM, email marketing, social media, and content marketing.Strong analytical skills to interpret market data and A/B testing results to inform marketing strategies.Experience in brand management, with specific expertise in website management and oversight.Demonstrated ability in designing and implementing successful lead generation and member engagement campaigns, with a knack for crafting content that resonates with diverse audiences.Exceptional leadership, analytical, and communication abilities.Proficiency in developing and managing marketing budgets, ensuring resources are allocated efficiently for maximum impact.Experience working for a company that runs on EOS (the Entrepreneurial Operating System) would be nice to have.How To Apply:If you think you are a strategic marketer, skilled manager and possess a strong aptitude for delivering effective marketing tactics, send us: 1. A cover letter explaining why you would be a good fit and how you would contribute to our success; 2. A resume outlining your work history and qualifications along with salary requirements to [email protected] and 3., if you're so inclined, send us an optional 30-second video that explains why you're the best candidate.
Marketing Manager
October Research, LLC, Richfield
We are looking for a candidate who excels in creating and executing our marketing strategy. You will lead marketing campaigns, evaluate marketing performance metrics, manage social media, help promote the brand and collaborate with internal teams. If you have a strong marketing background with excellent communication skills and attention to detail, please reach out and join our team today.ResponsibilitiesDefine and execute the marketing and communication activitiesCoordinate all marketing activities to generate leadsCollaborate with other teams to promote offeringsInform clients and prospects of products and services through creative marketing strategiesTrack performance of all marketing campaignsManage social media effortsOptimize branding efforts for the company and the 2 conferences we produce annuallyResponsible for writing email marketing copyQualificationsBachelor's degree or equivalent experience 3+ years' experience in marketingAbility to multi-taskStrong verbal, written, and organizational skillsProven ability to oversee all marketing, social media, advertising and promotional activities.Thorough understanding of branding principles and tactics through multimedia.Strong project management skills with demonstrated ability to multi-task and set priorities within tight timelines and high client expectationsSuperior written and verbal communications skills, coupled with highly developed interpersonal skillsSome domestic travel requiredValid driver's license and clean driving recordPreferred Qualifications:Strong understanding of customer and market dynamics and requirements.Experience with Google Analytics and Adobe SuiteDrive strategy and manage social media and search engine marketing initiatives. Strong understanding of social media platforms including LinkedIn and Twitter.Proven ability to design, develop and implement both strategic programs and supporting tactics.Project management experience with third party vendorsAbility to quickly grasp complex business concepts and express them in clear language. Flexible and open to changing priorities and managing multiple tasks simultaneously within compressed timeframes. Conference experience a plus.October Research, LLC, a national business publishing company, is seeking to fill a marketing manager position with a hardworking, detail-oriented individual. October Research is a B2B publisher in the title insurance, mortgage and real estate settlement services industries, with daily, weekly and monthly deadlines that hit across five separate publications. Competitive salary and benefits (medical, dental, vision, 401k, life, etc.).Hybrid work environment, office is based in Richfield, OH (a suburb of Cleveland).
Marketing Strategist
CPC - Colder Products Company, Saint Paul
Job Summary:The Marketing Strategist, Thermal leads global marketing strategy for our thermal management business unit, working closely with key stakeholders across the business to understand and develop long-term strategies to penetrate and grow our market share. This role will work collaboratively with the Marketing department and external agencies, to develop effective marketing campaigns and content strategy. The Marketing Strategist will have a successful track record in demonstrating and leading marketing strategy, articulating strategic vision, and effectively implementing marketing campaigns with proven results. This role requires expert knowledge and experience in digital and global marketing. Essential Job ResponsibilitiesDevelop and implement global marketing strategy for CPC Thermal Business Unit, including defining digital marketing strategies and regional marketing strategies.Apply expertise in current and emerging online and interactive advertising and promotional opportunities for business unit, new product initiatives and corporate brand awareness.Design and drive front-end commercial customer experience, including digital UX optimization.Define appropriate marketing measures including website traffic, online lead generation, UI analysis, and brand awareness.Develop strategic business-focused public relations program.Design and develop content strategy and marketing campaigns that creatively and effectively articulates CPC's brand message and key value propositions.Collaborate with internal and agency partners to develop content platforms and brand stories to communicate CPC's capabilities and applications to target audiences, tailoring specific content to global regions and markets.Create marketing mix and plan, utilizing an omni-channel, customer-centric approach.Adhere to all safety regulations.Demonstrate support of CPC core values.Other duties as assigned.Required Job Qualifications:Expert in B2B sales processes and interactive marketing, including search engine marketing, online media, social media, e-mail marketing and account-based and channel marketing.Innovative, big-picture thinker who understands market dynamics and can spot industry trends, to develop, articulate and drive global marketing strategies and vision.Ability to synthesize strategy into actionable marketing plans with clear objectives and metrics for success.Strong cross-functional team skills, with the ability to partner effectively with internal departments and external vendors. Agency experience, a plus.Strong analytical skills, with the ability to turn data into insights for business decisions.Effective problem-solver, with the ability to evolve processes over time.Product Marketing experience with multiple product lines.Excellent written, verbal and presentation communication skills.Ability to thrive in a dynamic and flexible environment.Competent at managing marketing budgets and forecasts, maximizing dollars for effective marketing campaigns.Required Education and/or Experience:Bachelor's degree in marketing or business or commensurate experience15+ years of business-to-business manufacturing experience with multiple sales channelsPreferred Job Qualifications:MBA, or master's degreeExperience marketing direct and through distribution partnersExperience marketing highly engineered products to diverse market segmentsExperience in Global marketing, language translation a plus.Experience in account-based marketing.Travel Requirements:Up to 15%Physical Demands and Work Environment:The physical demands are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.The employee must frequently lift from 10 up to a maximum of 30 pounds, depending on position. Specific vision abilities required by this job include close vision. While performing the duties of this job, the employee is regularly required to sit; use hands and fingers and talk or hear. The employee is frequently required to reach with hands and arms. The employee is occasionally required to stand, walk and/or stoop.Why you should work for CPCJoin a passionate team of diverse people working together to create, manufacture and support world-class fluid connection solutions. As a CPC employee, you'll enjoy a collaborative, diverse work environment and challenging career opportunities in a fast-growing company where you have the chance to help shape the future and share in the excitement. Recognized as one of Minnesota's Top Workplaces for multiple years, CPC offers supportive leadership, comprehensive benefits, employee events and competitive compensation.CPC's comprehensive benefits program includes the following:Health and WellnessHealth and wellness coverage starting on day one for you and your familyAutomatic Health Savings Account (HSA) contributions for eligible medical insurance plansMultiple paid time-off programs, including PTO, holidays, parental leave, volunteer days and bereavement leaveFinancial401(k) plan with automatic employer contributions starting on day oneProfit Sharing options and a financial consultantTuition assistance for you to continue your education, scholarship programs for children of eligible employees and on-site training and education eventsReferral bonuses for connecting friends and family to job openingsEmployee loyalty and peer-to-peer recognition programsCulture and CommunityAccess to in-person and online advisors and education for wellness and financial health supportA co-op and intern program in partnership with the University of MinnesotaSupport of local community groups, as well as donation matching, on-site blood drives, and moreMultiple committees including a FUN and Diversity and Inclusion committee
Housing Hub Marketing Intern
Housing Hub, Saint Paul
Position Overview:We are seeking a Marketing Intern to join our team at Housing Hub! You will work closely with our marketing department to assist in the implementation of various digital marketing strategies, advertising, develop business partnerships, organize local events, curate engaging social media content, and overall contribute to the creation of innovative marketing campaigns for a growing property management and real estate company.Responsibilities:Assist in the development and execution of digital marketing strategies, including advertisements, SEO, and website upkeep.Collaborate with the marketing team to identify and establish business partnerships and relationships that will benefit the company.Help coordinate and organize local events and activities to promote and market the business effectively.Curate engaging and compelling content for our social media platforms to enhance our online presence and engage with our audience.Create graphics and designs for various signage, advertising, promotional materials, and merchandise to support marketing initiatives.Contribute creative ideas and assist in the development of marketing campaigns across various channels to promote brand awareness and generate leads.Qualifications:Currently pursuing a degree in Marketing, Communications, Business, or related field.Has understanding of digital marketing principles and platforms, including social media, SEO, and online advertising.Excellent communication and interpersonal skills.Highly organized with the ability to multitask and prioritize tasks effectively.Creative thinker with a passion for marketing and branding.This internship is unpaid, but offers valuable opportunities to earn academic credit, fulfill internship program requirements for schools, enhance your resume and references, and potentially transition into a full-time role.
Marketing Communications Administrator
Horizontal Talent, MAPLEWOOD
Job Description: You will support communications and content strategies and executing plans. The ideal candidate will be a self-starter with a growth and global mindset that lives and breathes brand, customer experience, content, creative & communications strategy. We are looking for an innate collaborator and skilled project manager that strives for business results. Support end-to-end content plan development and execution focused on demand generation including communications, messaging and creative aligned to global marketing campaign Develop communication tactics for prioritized portfolio/product activities in alignment with the content strategy and personas Review brand elements in communications, collateral, presentations, packaging, etc. created by others in the organization Collaborate with functional partners, agencies, and subject matter experts to work on program tactics Work with Campaign Marketer to spend budget as set forth by program development and execution plan Leveraging content performance and effectiveness metrics to optimize communication tactics Communicating with global counterparts to help drive successful program activation and outcomes for key prioritized countries Skills: Demonstrated experience developing marketing communication content aligned with marketing goals and strategies Strong leadership and project management experience working closely and diplomatically with internal and external teams, managing tight timetables and multiple large projects simultaneously Strong written, verbal and digital communication skills Self-starter, self-motivated, deadline-focused and agile mindset with strong skills in multi-tasking Exceptional inter-personal skills, including presentation skills, as well as effective and persuasive pitching, writing, editing and verbal communication within a matrixed organization Preferred Experience: leading and executing a strategic plan into a detailed tactical communications and content plan within a regulated industry Education: Bachelor's degree from an accredited institution, preferably in a related field such as Business Administration, Marketing, Marketing Communications, Journalism, Advertising, Public Relations, or Mass Communications. A master's degree in an appropriate discipline, is desirable. A minimum of 6-9 years of relevant working experience. Customer-centric mindset combined with contagious enthusiasm, passion and curiosity Skills Required: Presentation Skills Public Relations Marketing Communications Project Management Strategic Marketing Additional Information: Advertising Marketing Campaign Marketing Metrics Self-Starter Packaging Budget Languages: English( Speak, Read, Write )
Marketing Communication Specialist
Horizontal Talent, MAPLEWOOD
Job Description: Client is establishing two?industry-leading companies, creating value through the spin-off of its Health Care business, while Client will continue to be a global material science leader, focusing our innovation to win in favorable global megatrends and attractive end markets. This new Health Care Company will be a leading global diversified health technology company with:??? Proven category leadership Exposure to attractive end-markets Innovation mindset driving improved patient outcomes Collaborative customer relationships Deep global regulatory experience Operational excellence and strong cash flow Strong sales growth and profitability with significant recurring sales We expect the creation of the two companies will be completed by the end of the first quarter of 2024. We will continue to operate as one global company. This role is positioned to drive the success of the "New Health Care Company". The Impact You'll Make in this Role: As an USAC Marketing Communications Specialist you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by: Activating end-to-end messaging strategy, creative and content plans aligned to global marketing programs and portfolio priorities. Directing agency partners while managing budgets set forth in program plan. Collaborating with functional partners and subject matter experts to collaboratively develop plans and programs. Measuring, and optimizing communications effectiveness. Localizing global campaign and marketing programs to include new product introductions for USAC market Facilitating execution of channel marketing programs Skills: Three (3) years of experience leading project teams within a matrixed organization in a private, public, government or military environment Additional qualifications that could help you succeed even further in this role include: Medical/Dental/Healthcare industry experience and/or experience in a regulated industry Strong leadership and project management experience working closely and diplomatically with internal and external teams, managing tight timetables and multiple large projects simultaneously. Demonstrated experience creating measurable marketing communication plans that connect marketing goals and strategies to overall business strategies Strong written, verbal and digital communication skills Exceptional interpersonal skills, including presentation skills, as well as effective and persuasive pitching, writing, editing and verbal communication Self-starter, self-motivated, deadline-focused and agile mindset with ability to manage ambiguity. Education: Bachelor's Degree or higher AND seven (7) years of combined experience in developing global omnichannel demand generation marketing programs that include messaging, creative and content strategies in a private, public, government, or military environment. Skills Required: Marketing Communications Marketing Self-Directed Budgets