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Digital Marketing Consultant - Dallas, TX
Website Sales Opps, Dallas, TX, US
Dallas, TXWe are seeking a Remote Digital Marketing Consultant in the Dallas, TX area.Responsibilities:-Acquire new clients in the Dallas area who are looking to grow their business with online marketing-Maintain account base while developing new accounts.-Communicate to customers how specific types of marketing will help promote their products or services-Cold call and hunt for new potential clients to offer our marketing services in the Dallas, Texas area.-Prepare and deliver sales presentations to new and existing customers om the Dallas area-Conduct research on customers to determine if there is a mutual fit for both parties.Please apply directly to this post with your resume.Dallas, TX
Marketing & Communications Specialist (HR Title: Marketing Specialist I)
Southern Methodist University Inc, Dallas
Description Salary Range: Salary commensurate with experience and qualificationsAbout SMUSMU's more than 12,000 diverse, high-achieving students come from all 50 states and over 80 countries to take advantage of the University's small classes, meaningful research opportunities, leadership development, community service, international study and innovative programs.SMU serves approximately 7,000 undergraduates and 5,000 graduate students through eight degree-granting schools: Dedman College of Humanities and Sciences, Cox School of Business, Lyle School of Engineering, Meadows School of the Arts, Simmons School of Education and Human Development, Dedman School of Law, Perkins School of Theology and Moody School of Graduate and Advanced Studies.SMU is data driven, and its powerful supercomputing ecosystem - paired with entrepreneurial drive - creates an unrivaled environment for the University to deliver research excellence.Now in its second century of achievement, SMU is recognized for the ways it supports students, faculty and alumni as they become ethical, enterprising leaders in their professions and communities. SMU's relationship with Dallas - the dynamic center of one of the nation's fastest-growing regions - offers unique learning, research, social and career opportunities that provide a launch pad for global impact.SMU is nonsectarian in its teaching and committed to academic freedom and open inquiry.About the Position:This role is an on-campus, in-person position.The Marketing & Communications Specialist for Dedman College of Humanities & Sciences supports the largest, most diverse academic unit on campus. Reporting to the Assistant Dean of Recruiting, Scholarships, and Communications, the position is part of an integrated model and works closely with the Dedman College departments, institutes, development, recruiting colleagues in regions, schools and units. This role is key to the creation and implementation of Dedman College's marketing and communications strategy and website management to internal and external audiences.Primary responsibilities include but are not limited to day-to-day maintenance of the Dedman College website, the creation, management and implementation of the school's marketing and communications strategy, social media and content development, visual materials, website, the Dedman College Newsletter, and copywriting for internal and external audiences (including copywriting, editing, e-mail blasts, web pages), as well as campus digital signage. Must be able to communicate with partners across campus to reach marketing and communications project goals. Helps ensure compliance with editorial and visual style, and web design and accessibility best practices, across all marketing efforts to be a strong ambassador of the SMU and Dedman College of Humanities & Sciences brands in all forms of communication and promotion of undergraduate degree programs. Essential Functions: Develop marketing and communications plan strategy and maintain web pages for all departments within Dedman College. Gather data to analyze trends and identify new marketing opportunities and oversee Sitecore approvals.Social Media creation, execution and maintenance plus blog/news and event support Digital marketing, content creation, execution and maintenance.Graphic design/print and digital.Create and maintain a content calendar for all printed and digital materials as well as website updates and a schedule for updating all materials.Qualifications Education and Experience: A Bachelor's degree is required. A minimum of one year of experience is required, preferably in marketing, advertising, public relations, journalism, creative writing, communications, English or a related field. Experience writing and contributing content for communications is strongly preferred (e.g. newsletters, articles and web). Three years of experience is highly preferred. Knowledge, Skills and Abilities: Candidate must demonstrate strong interpersonal and verbal communication skills, with the ability to communicate broadly across the University and develop and maintain effective relationships with a wide range of constituencies. Candidate must demonstrate the ability to effectively articulate complex ideas both in writing and verbally. A strong customer service orientation is essential.Candidate must possess strong problem-solving skills with the ability to identify and analyze problems, as well as devise solutions. Must also have strong organizational, planning and time management skills. Candidate ability to demonstrate proficiency using MS Office (especially MS Excel, Outlook, and PowerPoint) is required. Strong working knowledge of Microsoft Teams, Adobe Creative Suite and web content management systems, preferably Sitecore, WordPress and Salesforce Marketing Cloud, is highly desirable.Candidate knowledge of web content maintenance, graphic design, social media, and/or video editing platforms is desirable. Candidate must submit cover letter, resume, examples of work, and writing samples for full consideration.Physical and Environmental Demands: Sit for long periods of timeBendReach above shouldersCarry/lift 25 lbs. Handle objects (dexterity)Deadline to Apply: Priority consideration may be given to submissions received by March 22, 2024. Candidate must submit cover letter, resume, examples of work, and writing samples for full consideration.This position is open until filled. EEO Statement: SMU will not discriminate in any program or activity on the basis of race, color, religion, national origin, sex, age, disability, genetic information, veteran status, sexual orientation, or gender identity and expression. The Executive Director for Access and Equity/Title IX Coordinator is designated to handle inquiries regarding nondiscrimination policies and may be reached at the Perkins Administration Building, Room 204, 6425 Boaz Lane, Dallas, TX 75205, 214-768-3601, [email protected]:SMU offers staff a broad, competitive array of health and related benefits. In addition to traditional benefits such as health, dental, and vision plans, SMU offers a wide range of wellness programs to help attract, support, and retain our employees whose work continues to make SMU an outstanding education and research institution.SMU is committed to providing an array of retirement programs that benefit and protect you and your family throughout your working years at SMU and, if you meet SMU's retirement eligibility criteria, during your retirement years after you leave SMU. The value of learning at SMU isn't just about preparing our students for the future. Employees have access to a wide variety of professional and personal development opportunities, including tuition benefits.
Brand Manager, Franchise & Digital Marketing
Galderma Laboratories, Dallas
With a unique legacy in dermatology as well as decades of cutting-edge innovation, Galderma is the pure-play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science-based portfolio of premium flagship brands and services that spans the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermo-cosmetics, and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body's largest organ - the skin - meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals. Because we understand that the skin we're in shapes our lives, we are advancing dermatology for every skin story.We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients, and the healthcare professionals we serve every day. We aim to empower each employee and promote their personal growth while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy, and personal rights of every employee.At Galderma, we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.Position Summary:The Brand Manager, Franchise & Digital Marketing is responsible for building the digital omnichannel strategy and social campaigns for the portfolio of brands (Dysport, Sculptra, Restylane) within the Aesthetics Business Unit. These efforts will deliver against the integrated portfolio marketing strategy and meet financial and inmarket objectives. This position will leverage strategic, creative, analytical, and planning skills to drive consideration and conversion of our brands. This role also collaborates closely with the brand/services teams, analytics, and external agencies/partners.Key ResponsibilitiesContributes to and supports development and execution of short and long-term strategic plans of the integrated portfolio strategy including platform and data integration and omnichannel marketing/communications for the brands (Dysport, Restylane, Scultpra) and services (GAIN, Aspire).Delivers optimized customer/consumer journeys and SEO optimization against aligned brand priorities and established KPIs for Restylane, Dysport, Sculptra, GAIN, and Aspire.Lead the franchise consumer digital marketing plans and execution of social media and Influencer promotional plans and tactics to create brand differentiation and drive growth in the market for Restylane, Dysport, and Sculptra:Leads processes and operating rhythm for ensuring collaboration and reporting with various departments such as GAIN, HCP Brand Marketing, Field Sales, Legal, Regulatory and Medical to drive franchise visionManagement of agency relationships & franchise budgetsCollaboration with GPS group on target digital & consumer initiatives and future launchesServing as a consultant and provide strategic points of view on other aesthetic portfolio initiatives as neededGuides Content Creation and strategy: Assist with maintaining 365-day content calendar, working closely with comms, PR agencies and brand teams to drive the conversation and build the followership of Ax brands on social channels.Oversee Community and Influencer Management: Grow the social community, identify, and build relationships via social media with micro influencers in partnership with and PR agencies and social media/digital manager.Other duties as assigned.Skills and QualificationsBachelor's degree in marketing or related field.MBA strongly preferred5+ years of experience in Digital/Performance Marketing media and analytics, media agency experience requiredStrong analytical, strategic thinking and technical skills; comfortable with syndicated dataUnderstanding of fundamentals around managing the business P&L and able to make insightful observations that drive profitabilityEntrepreneurial mindset who is comfortable crafting break through strategies in an ambiguous environmentAbility to tie marketing objectives to overall performance metrics and/or ROI and ROASExperience in project leadership and agency management in a cross-functional environmentExcellent interpersonal, written and oral communication skills to effectively communicate with senior management, retailers (trade contacts), health care professionals, global marketing teams and market affiliates, sales teams and other internal departmentsExperienced in presenting in front of large audiences and senior executivesExperienced with large scale web content management systems (CMS)Competent using MS Office, Google Analytics, SEO Analytic Software (e.g. BrightEdge)Strong sense of urgency and ability to prioritize and manage numerous projects at one time are requiredWhat we offer in return You will be working for an organization that embraces diversity & inclusion and believe we will deliver better outcomes by reflecting the perspectives of our diverse customer base. Next StepsIf your profile is a match, we will invite you for a first virtual conversation with the recruiter. The next step is a virtual conversation with the hiring manager The final step is a panel conversation with the extended team Our people make a difference. At Galderma, you'll work with people who are like you. And people that are different. We value what every member of our team brings. Professionalism, collaboration, and a friendly, supportive ethos is the perfect environment for people to thrive and excel in what they do. Employer's Rights: This job description does not list all the duties of the job. You may be asked by your supervisors or managers to perform other duties. You will be evaluated in part based on your performance of the tasks listed in this job description. The employer has the right to revise this job description at any time. This job description is not an employment contract, and either you or the employer may terminate employment at any time, for any reason. In addition, reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.
Marketing Intern
Controlled Contamination Services LLC., Dallas
Controlled Contamination Services has been a national provider of facility solutions, technical and decontamination services, since 1993. Our clients are in the Life Sciences, Technology, IT, Defense and Aerospace industries. Utilizing state of the art strategies, processes and human capital, CCS ensures the highest degree of service and integrity for the sensitive environment we support; impacting those industries that impact the world. POSITION PURPOSE: The Marketing Intern role will provide support to the marketing and sales teams. The Marketing Intern will work with the Marketing Coordinators to produce video and marketing collateral for social media. They will play a crucial role in helping business develop materials for market dynamics and drive strategic decision-making to improve business performance. COMPENSATION: $19.00 -20.00 Hourly DURATION: April 15, 2024 - June 30, 2024 LOCATION: Dallas, TX (Remote) MAJOR AREAS OF RESPONSIBILITIES: Responsible for developing "Day in the Life" videos/graphics. Work on CCS social media campaigns. Develop sales enablement tools. Qualifications EDUCATION AND/OR EXPERIENCE: Bachelor's degree in business, (Junior and Senior standing encouraged to apply) Analytical and problem-solving skills Video, photography, and social media experience Proficiency in Microsoft Excel Controlled Contamination Services is an equal opportunity employer - vets/disability.
Director of Hospitality Marketing
Drive Shack, Dallas
Overview About Puttery Welcome to Puttery , where we've redefined the classic game of putting with a modern twist. Our one-of-a-kind course features unique challenges and surprises at every turn, making each round exciting and engaging. But we're more than just a game - we're a social hub, where friends and family can come together for a fun and competitive experience. Our innovative auto-scoring technology tracks your progress and keeps the game moving, so you can focus on enjoying the moment. And with a bar area serving up inventive cocktails and delicious bites, there's no need to leave between rounds. At Puttery , we believe in creating a lively and welcoming atmosphere where everyone can feel at home. Whether you're looking to host a special event, plan a date night, or just have a casual outing with friends, we've got you covered. Responsibilities Location: Dallas, Texas (This is a 100% onsite position) Support Center:10670 N Central Expy Suite 700, Dallas, TX 75231/Puttery: 5762 Grandscape Blvd Suite 105, The Colony, TX 75056 Position Type: Salary Compensation: $100,000- $110,000 Reports To: Chef Operating Officer and President Title: Director of Marketing Job Purpose The purpose of the Director of Marketing role at Puttery is to lead the development and execution of marketing strategies that drive customer acquisition and retention, increase revenue, and brand awareness, and align with the company's overall business goals. The Director of Marketing will work closely with internal teams to ensure alignment on marketing initiatives and objectives, manage the marketing budget, and analyze marketing performance data to optimize campaigns for maximum ROI. Strong leadership skills are essential to motivate and inspire the marketing team to achieve objectives, while staying current on industry trends and best practices to keep the company competitive and innovative. The Director of Marketing will play a critical role in driving the growth and success of Drive Shack Inc, while creating a positive and engaging customer experience. Responsibilities Develop and execute integrated marketing strategies to drive traffic and revenue growth for Puttery. Collaborate with internal teams, including Operations, Sales, and Creative, to ensure alignment on marketing initiatives and objectives. Lead the development and execution of customer acquisition and retention programs, including email marketing, social media, and loyalty programs. Manage the company's advertising and media plans, including digital advertising, traditional media, and out-of-home advertising. Oversee the development and execution of public relations strategies to increase brand awareness and drive customer engagement. Develop and manage the marketing budget, ensuring efficient allocation of resources to achieve desired results. Analyze marketing performance data and use insights to optimize campaigns and drive continuous improvement. Stay current on industry trends, best practices, and emerging technologies to ensure the company remains competitive and innovative. Qualifications Skills/Personal Characteristics Strategic thinking: The Director of Marketing will need to develop and execute marketing strategies that align with the company's overall business goals. This requires a strategic mindset and the ability to think critically about how marketing initiatives will impact the business. Leadership: This role will require leading a team of marketing professionals, so strong leadership skills are essential. The Director of Marketing will need to motivate and inspire their team to achieve marketing objectives and foster a positive and collaborative work environment. Data analysis: A data-driven approach is critical to measuring the success of marketing initiatives and optimizing campaigns for maximum ROI. The Director of Marketing should have strong analytical skills and be comfortable working with data to identify insights and opportunities for improvement. Communication: Effective communication is essential to collaborate with cross-functional teams and build relationships with internal and external stakeholders. The Director of Marketing should be an excellent communicator with the ability to articulate marketing plans and strategies to a wide range of audiences. Industry knowledge: The Director of Marketing should have a solid understanding of the entertainment, hospitality, or sports industries, as well as a finger on the pulse of marketing trends and best practices. This will help them stay competitive and innovative in their marketing strategies and tactics. Qualifications 10+ years of experience in marketing, with a focus on customer acquisition and retention. Proven track record of developing and executing successful integrated marketing campaigns across multiple channels. Strong leadership skills and experience managing a team. Excellent analytical and strategic thinking skills, with a data-driven approach to decision making. Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Experience managing a marketing budget and measuring ROI. Knowledge of the entertainment, hospitality, or sports industries a plus. Education Bachelor's degree in marketing, communications, or related field; MBA preferred. Working Conditions Prolonged periods sitting at a desk and working on a computer. Ability to stand for hours at a time assisting with venue openings and other projects. Ability to travel, unassisted to special events and to support major initiatives. Must be able to lift to 25 pounds at a time without assistance. Fast-paced, dynamic environment. Potential for 30% Travel - based on need. Collaborate with cross-functional teams, including Operations, Sales, and Creative. Responsible for leading a team and developing and executing marketing strategies. Our company is committed to equal employment opportunities for all. We will not discriminate against employees or applicants for employment on any legally recognized basis, (protected class), including but not limited to race, color, religion, genetic information, national origin, sex, pregnancy, childbirth, medical conditions, age, disability, citizenship status, uniform service member status, or any other protected class under federal, state, and/or local law.
Marketing Manager, Dallas
Cushman & Wakefield, Dallas
Job Title Marketing Manager, Dallas Job Description Summary The Marketing Manager is responsible for the execution of Marketing and Business Development strategies for the Dallas market. Daily responsibilities include managing the Marketing and Business Development efforts, creative strategy, as well as creating, designing, and developing, material as needed. This position will lead a Marketing team and will collaborate with other local, regional and corporate Marketing teams to execute strategic vision of special projects and as requested by fee-earners and broader Service Delivery teams. The Marketing Manager is ultimately accountable for providing an exceptional level of marketing support and expertise. Job Description Responsibilities:General Marketing- Execute Marketing plan to support the overall marketing and business objectives Responsible for the execution of Marketing strategies in a local market. Use market competitive, client, and industry insights to inform business strategies and optimize impact of marketing spendReview and guide marketing efforts (both communication development and delivery) for alignment and support of market-specific business objectives, include Service Delivery, Operations and fee-earners as requiredManage team of Graphic DesignersOversee, manage, and lead execution of external marketing events, including coordination with external vendors and other internal business functionsMaintain project schedules and delegate activitiesEnsure timely delivery of deliverablesKeep Regional Marketing Lead apprised of issues, progress, and status of projectsReview all material to ensure brand guidelines and standards are followedCoordinate with other marketing professionals to develop and share best practices within and across marketsTrack and report monthly statistics, trends, key wins, major events, and other regional information to Leadership Business Development- Responsible for leading, providing strategic direction and executing on Business Development projects (both proposals and client presentations) in partnership with fee earners and service line teamsLead the strategic direction for the messaging, content, and marketing materials to be developed, following the guidelines of the company's business development approachManage incoming requests from fee-earners or collect information and scope of services pertinent to the requestEnsure development of agreed upon expectations, timelines and project milestones with project team at project outset, and ensure management of those expectation, timelines and milestones throughout the processWork with team to write or oversee proposal and presentation content and review with fee-earners and key responsible affiliatesFacilitate review of materials and address any feedback from fee-earners and key responsible affiliatesEnsure the delivery of a clean final product to fee-earner or clientShare best practices with broader Marketing teamQualifications:Bachelor's Degree required5+ years of experience, preferably in MarketingCommercial real estate or professional services experience preferredStrong ability to problem-solve with the ability to work effectively, efficiently, independently and as a team leader in a deadline-driven, dynamic office environmentExperience serving as primary marketing leader overseeing a team of marketing professionals for an office or revenue groupExperience supporting all associated advertising, events and business development activities in compliance with corporate guidelinesHigh level of proficiency in Microsoft Office Suite and Adobe Creative SuiteAbility to interface with and communicate with clientsExcellent written and oral communication skillsStrong presentation skillsAdvanced analytical, problem solving, and conceptual skillsExceptional leadership skillsAbility to work effectively in a culturally and educationally diverse environmentAbility to influence peers and leadersAbility to successfully lead and mentor team membersSuccessful track record of marketing resultsCushman & Wakefield provides equal employment opportunity. Discrimination of any type will not be tolerated. Cushman & Wakefield is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other characteristic protected by state, federal, or local law.In compliance with the Americans with Disabilities Act Amendments Act (ADAAA), if you have a disability and would like to request an accommodation in order to apply for a position at Cushman & Wakefield, please call the ADA line at 1-888-365-5406 or email [email protected] . Please refer to the job title and job location when you contact us.
Social & Content Marketing Manager
U.S. Dermatology Partners, Dallas
About U.S. Dermatology Partners: U.S. Dermatology Partners is at the forefront of dermatological care, operating over 100 locations across 8 states. Alongside our direct care practice, we run Derm Skincare, an ecommerce platform offering premium skincare products recommended by dermatologists. Our mission is to provide comprehensive dermatology care and high-quality skincare products to our patients and customers.Job Summary: The Social & Content Marketing Manager plays a crucial role in developing and executing our social media and content marketing strategies to enhance brand visibility, engage audiences, and support our overall marketing goals. This position manages the social media landscape, content creation, and online reputation management, ensuring a cohesive and engaging digital presence. Reporting to the Digital Marketing Director and managing a Social Media Coordinator, this role is essential for driving our digital narrative and engagement.Key Responsibilities:Develop and implement innovative social media and content marketing strategies to increase engagement, brand awareness, and website traffic.Oversee the management of all social media accounts, ensuring consistent, brand-aligned content and active engagement with our audience.Lead the creation and distribution of compelling content across multiple platforms, including blogs, social media posts, newsletters, and multimedia content.Monitor and enhance the online reputation of the organization, including managing reviews and feedback across platforms.Analyze social media and content marketing performance, utilizing analytics to inform strategies and report on success metrics to stakeholders.Stay current with social media trends, content marketing innovations, and relevant technologies, adjusting strategies to maintain a competitive edge.Collaborate with internal teams to integrate social media and content marketing into broader marketing and organizational strategies.Initiate and manage an influencer marketing program, identifying and partnering with influencers that align with our brand values to expand our reach and impact. This involves negotiating partnerships, coordinating content creation, and measuring the effectiveness of influencer campaigns.Manage and mentor the Social Media Coordinator, fostering an environment of growth and innovation.Experience and Qualifications:Bachelor's degree in Marketing, Communications, or related field.3+ years of experience in social media management and content marketing, with a proven track record of increasing engagement and brand presence.Expertise in managing social media platforms, content creation, and digital analytics.Strong understanding of content marketing strategies, SEO principles, and online reputation management.Exceptional writing, editing, and communication skills.Experience with digital analytics tools (Google Analytics, Hootsuite, Sprout Social, etc.).Creative thinker with strong project management skills and the ability to meet deadlines.Leadership experience, preferably with direct report management.Skills and Abilities:Excellent organizational and project management skills, with a keen attention to detail.Ability to think creatively and strategically, with a strong focus on results.Strong analytical skills to measure and drive campaign performance.Exceptional communication skills, capable of crafting and conveying clear, engaging messages.Ability to work collaboratively across teams and with a variety of projects and constituencies.Adaptable and flexible, with the ability to navigate a fast-paced and dynamic environment.
Marketing Manager
Value Creed, Dallas
We're looking for an experienced and versatile marketing manager who's eager to do this and more. The ideal candidate has experience in developing and executing marketing campaigns while managing and inspiring a team. The manager should be equally proficient with day-to-day marketing activities and long-term strategizing, and strive under tight deadlines to meet the company's changing needs.Objectives of this roleEstablish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segmentsLead the execution of marketing programs from start to finish, leveraging internal support and driving collaborationAnalyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategiesCreate, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tacticsPartner with email, performance marketing, and web teams to design, test, and evolve lead-nurturing tacticsResponsibilitiesHelp develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assetsConceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channelsManage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales supportGather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leadsIdentify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordinglyPresent ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgetsRequired skills and qualificationsProven success in developing marketing plans and campaignsExcellent written and verbal communication skillsStrong project management, multitasking, and decision-making skillsMetrics-driven marketing mind with eye for creativityExperience with marketing automation and CRM toolsPreferred skills and qualificationsBachelor's degree (or equivalent) in marketing, business, or related fieldProficiency with online marketing and social media strategyProven success in designing interactive applications and networking platformsWillingness to travelEstablished contacts in the media
Director of Digital Marketing
Leap Brands, Dallas
Position Overview:As the Director of Digital Marketing, you will be responsible for developing and executing digital marketing strategies to enhance brand awareness, drive customer engagement, and increase revenue. With a focus on digital channels, website management, loyalty applications, and CRM, you will lead initiatives to optimize our online presence and drive business results.Responsibilities:Digital Marketing Strategy:Develop and execute comprehensive digital marketing strategies aligned with company objectives and target audience.Identify opportunities for growth and innovation in digital marketing channels.Website Management:Oversee the management and optimization of company websites to enhance user experience and drive conversions.Collaborate with cross-functional teams to ensure website content is accurate, relevant, and engaging.Loyalty Applications:Manage and optimize loyalty programs and applications to drive customer retention and repeat business.Develop strategies to enhance loyalty program effectiveness and increase customer engagement.CRM (Customer Relationship Management):Implement and manage CRM systems to track and analyze customer interactions and data.Develop targeted marketing campaigns and personalized messaging based on CRM insights.Digital Advertising and Campaigns:Plan, execute, and optimize digital advertising campaigns across various channels, including social media, search, and display.Monitor campaign performance and ROI to ensure effectiveness and efficiency.Content Development and Marketing Automation:Lead the development of digital content, including website content, email campaigns, and social media posts.Implement marketing automation strategies to streamline processes and improve efficiency.Analytics and Reporting:Track and analyze key performance metrics and digital marketing trends.Provide regular reporting and insights to stakeholders to inform decision-making and optimization efforts.Qualifications:Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.5+ of experience in digital marketing, with a focus on digital strategy development and execution.5+ years of experience working within the restaurant industryStrong understanding of digital marketing channels, website management, loyalty applications, and CRM.Proficiency in digital marketing tools and platforms, including Google Analytics, CRM systems, and marketing automation software.Excellent analytical, communication, and leadership skills.
Marketing Communications Manager - Remote
GNAP, LLC, Dallas
The Marketing Communications Manager - Remote will manage communication and marketing programs for the global organization. Supervisory Responsibilities: Oversees the daily workflow of the department with two direct reports. Provides constructive and timely performance evaluations. Duties/Responsibilities: Assisting in marketing plan preparation, including budget and strategy. Creating and maintaining consistent corporate brand/image voice across product lines, events, and promotional materials. Managing company's internal and external communication programs. Supporting other marketing channels such as social media and e-commerce. Recommending and executing marketing and communication programs with executive and senior management to increase reach and engagement with customers and suppliers. Implementing integrated marketing communications and brand strategy across a variety of channels, such as digital and print. Planning and coordinating Surface Prep involvement in customer reaching local, regional, and national events such as industry trade shows. Working with executive management to develop internal messaging for companywide general or specific meeting communications. Other duties as assigned. Required Skills/Abilities: Excellent verbal and written communication skills. Excellent organizational skills and attention to detail. Strong analytical and problem-solving skills. Strong supervisory and leadership skills. Ability to create, implement, and monitor budgets. Thorough understanding of principles and methods used to promote, display, and sell products and services. Proficient with Microsoft Office Suite or related software. Ability to travel 10 - 15%. Education and Experience: Bachelor's degree in Business, Marketing or related field required. At least three years of experience in a related field. Physical Requirements: Prolonged periods of sitting at a desk and working on a computer. Must be able to lift 15 pounds at times. Benefits Medical, Dental, and Vision Insurance. 401(k) Plan. Paid Time Off. Paid Holidays. Company Paid Life Insurance. Company Paid Short-Term Disability. Company Paid Long-Term Disability. Professional Development About Us SurfacePrep founded in 1956 is the largest national network of regional distributors of high-quality abrasive blasting media, specialty ceramics, and abrasive finishing equipment. We have 50 facilities across the U.S.A., Canada, and the U.K. all of which are focused on improving product quality, consistency, productivity, and profitability for our customers. These facilities and job shops are run by skilled experts who work closely with local manufacturers to develop the best possible solution for every process. We offer a complete selection of abrasive blast media, ranging from various types of aluminum oxide to steel shot and grit. We also provide parts, accessories, and tools to meet customer needs.